Oct. 20 - How Mars approaches contextual advertising | What's driving TikTok comeback of 'Berries and Cream'

 
 

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Oct.​ 20,​ 2021 | Today's news and insights for marketing leaders
 
 
 
 
 
 
 
 

 

 

 

 

 

 
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Oct. 19 - Cadillac's CMO on shifting brand strategy | Holiday marketing is upended ... again

Tuesday, October 19, 2021

How product shortages and an extended shopping season are upending holiday marketing; Diageo's Pronghorn eyes cross-industry impact via a diversity 'blueprint'; Snap opens creative studio

Oct. 18 - Campbell's puts musical QR codes on cans | Kargo buys StitcherAds to shore up e-commerce offering

Monday, October 18, 2021

Kargo acquires StitcherAds for $64M to shore up e-commerce offering; IAB: Advertisers must prioritize utility over cleverness, or lose out on digital boom; Under Armour names first chief consumer

Weekender: Heinz dresses up ketchup as 'Tomato Blood' for Halloween effort hawking costume kits

Saturday, October 16, 2021

Signup | Forward Marketing Dive Weekender Oct.​ 16,​ 2021 | A roundup of this week's most read stories imre BROUGHT TO YOU BY — imre The Seismic Shift Back to Authenticity Why influencer content

Oct. 15 - Crockpot fires up first NFT | Hollister unveils gamer apparel from 'chief gaming scout'

Friday, October 15, 2021

Hollister unveils gamer apparel from new 'chief gaming scout'; Clif Bar exchanges movement for snippets of new Mike Posner song; NBCU's 'Chucky' brings scare tactics to social media

Oct. 14 - Popeyes heats up collab with Megan Thee Stallion | What's next for sustainability in marketing?

Thursday, October 14, 2021

What's next for sustainability in marketing following a year of surprising resilience?; The North Face marks 55 years with crowdsourced archive of exploration; Bacardi pairs purpose with NFTs to

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