Oct. 28 - McDonald's revives McRib with first NFT | Can marketers capitalize on CTV's promise?

 
 

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The Rundown on Advertising Week

Wednesday, October 27, 2021

3 ways brands approach working with content creators; CTV is exploding, but can marketers capitalize on its promise?; Cadillac's CMO on shifting brand strategy to address supply chain, cookie

Oct. 27 - Google eyes 'long-term opportunity' in commerce | Chipotle hosts Roblox restaurant for Halloween

Wednesday, October 27, 2021

Chipotle hosts virtual restaurant on Roblox for Halloween experience; How Omnicom is taking inclusivity beyond the mood board to the boardroom; At Advertising Week: Less fluff and increased candor

Oct. 26 - Advertising Week's candor around uncertain future | Reebok builds on new brand direction

Tuesday, October 26, 2021

Reebok builds on new brand direction in latest campaign; Facebook outlines multiyear plan to rebuild targeting systems as growth slows; How Hot Pockets joined Gen Z gamer culture through Twitch Bits;

Oct. 25 - How Hot Pockets joined Gen Z gamer culture | Gap pays tribute to love, The Beatles in holiday push

Monday, October 25, 2021

Gap pays tribute to love, kindness and The Beatles in holiday push; How Sephora 'hacked' Google search results to surface Black beauty; Triller parent rolls out SMS platform to connect creators

Weekender: Campbell's brand modernization continues with musical QR codes on cans

Saturday, October 23, 2021

Signup | Forward Marketing Dive Weekender Oct.​ 23,​ 2021 | A roundup of this week's most read stories StackAdapt BROUGHT TO YOU BY — StackAdapt Digital Audio: Music to a Marketer's Ears

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