How Amazon Sellers Can Trick or Treat Themselves [Top Terms]

Amazon Top 10 Movers

Hey Reader,

We’ve got some breaking news for private label sellers! Amazon is launching a range of new tools and programs. Get to know more about all these new features in our new article: Highlights From Amazon’s Biggest Online Conference, Amazon Accelerate 2021.

In today’s newsletter, we’ve seen shortages and sales hikes of Halloween costumes from October 10 to October 23 on Amazon and much more. Let’s see what are the top 10 terms in the spookiest week of the year!

Green Light For Amazon Sellers

Netflix’s Squid Game is everywhere, even in our top 10 mover’s newsletter! It's an international phenomenon, and it's taking over Amazon as well. Keywords related to the Korean TV show are topping Amazon searches lately. In this week’s list, we find “squid game funko pop” in third place.

Some third-party sellers have taken advantage of the launch of these famous vinyl figures, selling up to 93 units per day in the last two weeks with related products.

The Key of Private Label Products

Private Labeling is essentially buying inexpensive off-the-shelf products from China and branding them under your company. But what’s the real key to success with private label businesses? It’s to find the perfect product to develop and we address that in our guide How to Start a Private Label Amazon FBA Business.

The Keyword Under the Microscope

With just a few days left before trick-or-treaters make their rounds, tons of retailers were kicking off during last week’s spooky season with Halloween sales on candy, costumes and decorations.

The keyword “witch hat adult” is taking our Number 1 in this week’s top terms and the keyword “sexy womens halloween costumes 2021” is on the Number 8 spot. Products related to this seasonal event have sold up to 827 units per day for the former and 187 units per day for the latter.