EcomCrew - All In for Black Friday [Top Terms]

Amazon Top 10 Movers

Hey Reader,

The holiday season is here, however, there's still time left to gear up your site to maximize orders and conversions. 

Of all the people who click on your listing, how many of them are actually purchasing? Yep, getting traffic is one thing but getting the right traffic is another. How can you increase your conversion for little to no cost? Learn more in our article about Amazon Conversion Rates.

In these last two weeks, there have been listings that have not only increased their traffic but have also multiplied their sales twice over. We’re here to take a look at Amazon's top 10 terms, from October 31st to November 13th. 


 

'All In' with Early Black Friday Deals

The last quarter of the year is always a busy season but not just for Santa, sellers have been waiting for the holiday season to score as many sales as they can before the end of the year.

With Black Friday around the corner, Amazon has already kicked off some early sales. Products related to “ofertas de black friday hoy” (“black friday offers today”) have duplicated their sales in the last few days, selling up to 1,874 units per day for one of the most clicked listings and 105 units per day for another.

Amazon Hit Sellers with their FBA Fees Increases for 2022 

Like clockwork, every Fall Amazon announces its fee increases for the following year. 

The e-commerce platform has announced the fee increases for 2022. We’ll examine how big or small these increases really are and we’ll give a no-Amazon-spin analysis of what these fee increases will really mean for you as a seller, in our last article: Amazon FBA Fees in 2022 Are Going Up – How Much?

The Keyword Under the Microscope

TikTok marketing is becoming the next step in every brand’s social marketing.

In today’s top 10, we found “meat shredder” taking the number 1 slot. While the butchering industry hasn’t seen much viral marketing lately, this kitchen utensil is somehow all over TikTok. Products related to this keyword have already sold 376 units per day to 804 units per day in the past two weeks.

Expanding your Ecommerce Brand

There are many ways to expand your ecommerce business, from marketing your brands on other social media platforms to selling on other sales platforms such as eBay, Houzz, and more. But what are the best sales channels outside of Amazon that will work the best for your business?

We give you a summary of the most important sales channels outside of Amazon to help you diversify your sales and give some basic guidance on whether you should be using these sales channels or not, in our article: Sales Channels Outside of Amazon.

Happy selling,

Helena