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Unboxed This Week: How Members Copped the Bordeaux AJ1, Travis Scott x Nike Release Update, adidas Launched an NFT
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Holidays are right around the corner, and brands are helping set the table with Bordeaux-inspired kicks.
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| Industry News
One of The Most Powerful Women in Sports Works in Sneakers  Adweek recently announced its Most Powerful Women in Sports list, and 1 of the 30+ honorees on the list comes from a sneaker brand.
Andrea Perez, the Global Vice President and General Manager for Jordan Brand’s women’s division, lands a well-deserved spot on the list.
Perez has been with Nike for over a decade, and has been holding her current position since 2017.Jordan Brand’s women’s division has grown exponentially since Perez helped relaunch the category, walking the walk and putting real energy into WNBA athletes, collabs, apparel, and an extensive list of women’s exclusive sneakers – the list goes on. Let’s not forget our very recent partnership with Jordan Brand to showcase some of the SoleSavy Women’s Community.
Perez, who was born in Guadalajara, Mexico, and played soccer and softball at Tecnológico de Monterrey, was also instrumental with Nike’s soccer division with her roles from Sr. Global Brand Director to General Manager of North America.
As sneaker culture continues to grow, we can surely expect to see
more women from sneaker brands crossing over into these categories.
–Anna B.
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| Release Recap
Copping the Patta x AM1 & AJ1 "Bordeaux" was as Smooth as a Glass of Red Wine  Patta x Nike were back for another edition of their collaborative Air Max 1 this past Friday and the SoleSavy community was up early ready to catch the W(ave). As with past releases, members were equipped with everything they needed to maximize their release day chances, including:
Early Links
A Live
Zoom Walkthrough
Assist by SoleSavy, our member’s only chrome extension that shaves valuable seconds off the checkout process
Get a detailed look at how Release Day with SoleSavy goes down here.
Additionally, the Air Jordan 1 "Bordeaux" released on Saturday, with the community experiencing similar success. Between the tools mentioned above & assists throughout the community, many members had successful back to back release days.
And if you happened to miss out, don’t panic. With shipping delays impacting the industry every day, restocks are bound to come in over the next couple of weeks. Drop Alerts will alert you instantly when the AJ1’s restock and provide you with a direct link to checkout.
A SoleSavy membership includes the opportunity to
increase your chances at a W significantly in a multitude of ways. Join here.
–Juan H.
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| Upcoming Releases
Ronnie Fieg and ASICS Celebrate a Decade's Worth of Hits  Ronnie Fieg and Kith are dominating 2021. Recently crowned as Footwear News's Person of the Year, the Kith founder has more up his sleeve. The legendary retailer has been at the forefront of collabs, releases, and elevating sneakers into a new stratosphere with Fieg at the helm.
As the 10th anniversary festivities continue for Kith, Ronnie previewed an
upcoming set of GEL-Lyte Vs that draw from the "Salmon Toe" and "Leather Back" GEL-Lyte IIIs that marked the beginning of it all. The limited pairs, slated to release on Black Friday, are the perfect reinterpretations of the famed color combinations.
Take a detailed look at the the pair here, and learn how to
buy the pair for retail with the help of SoleSavy ahead of the release.
–Luis T.
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| Industry News
Jordan Brand Unveils a Special AJ1 Hi FlyEase PE  In July 2021, Jordan Brand was connected with 13-year-old Jordan Carranza through Make-A-Wish®. Carranza, who has Duchenne Muscular Dystrophy, had a wish to design a shoe that broke down barriers and selected the Air Jordan 1 Hi FlyEase.
"What inspired me to make this shoe is that Nike has always been my favorite brand, and I have
always wanted to make a shoe. The reason I made a handicap style is that it shows me that just because you’re disabled doesn’t mean that your dream can’t come true," Carranza said.
Following the design process, Jordan Brand celebrated Carranza and his vision with a "PE Watch" that’s normally reserved for the brand’s professional athletes. But for the brand, the "PE Watch" treatment was a given since Carranza is a premier member of the Jordan Brand Family. The brand’s commitment to purpose and the values on which the brand was built should be accessible to all – regardless of ability.
Take a detailed look at the pair here. The Air Jordan 1 Hi FlyEase is made exclusively for Jordan Carranza and will not be made available for purchase.
–Luis T.
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| Upcoming Releases
The Fourth & Final Patta x Nike Air Max 1 is Unveiled  Patta has absolutely dominated the final months of the year. The renowned global retailer has mastered not one, not two, but three collaborative Air Max 1 colorways. A fourth colorway was rumored since the second drop. Now, Union's Chris Gibbs gives us a look at the upcoming colorway.
The black iteration of the Patta x Air Max 1 is coming soon.
Though the color block substantially differs from the previous three colorways, the latest iteration completes the set of a perfectly crafted collab. A release date has not been officially announced, but it's only a matter of days before the black Patta x AM1 creates some waves.
Take a detailed look at the pair here, and learn how to buy the
pair for retail with the help of SoleSavy.
–Luis T.
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| Industry News
Nike Delays Travis Scott x Nike AM1 Release Following Astroworld Tragedies  Nike has officially announced that it will delay its Travis Scott x Nike Air Max 1 collaboration. Originally set to release on December 16, the "Saturn Gold" and the "Baroque Brown" colorways have now been postponed indefinitely.
"Out of respect for everyone impacted by the tragic events at the Astroworld Festival, we are postponing the launch of the Air Max 1 x Cactus Jack," the brand stated on SNKRS.
The announcement arrives just days after Astroworld and the tragedies that
occurred that have left at least 10 dead and even more injured. Travis Scott has offered refunds for the event and has extended his support to the families by offering to pay for funeral costs.
Stay tuned to SoleSavy as the story develops.
–Luis T.
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🎙️Out Now: SoleSavy Podcast
Ep. #92 – Dallas Wings Star Arike Ogunbowale
Anna Bediones is joined by WNBA superstar and SoleSavy fam Arike Ogunbowale. She joined us to discuss her love of sneakers and her favorite pair of all-time. Arike also dives into her last season with the Dallas Wings, playing overseas in Russia and the EuroLeague, her 2018 national title run with Notre Dame, and more. Listen here.
👀 adidas Enters Metaverse with NFT Launch
adidas notified adidas CONFIRMED users about the POAP NFT and linked users to the POAP site to add the collectible to their Ethereum (ETH) wallets. The brand has not specified what the token will unlock. However, POAP NFT’s are known to blend the real and the virtual for their users. As we explored in our NFT story and the SoleSavy podcast on NFTs, brands are going to play a big role in the digital realm of sneakers, streetwear, and the overall consumer experience. Although the POAPs are fully claimed, we can expect more from adidas soon. More details here.
🏀 Klutch’s Rich Paul is Getting His Own New Balance 550 Colorway
Rich Paul, the co-founder of Klutch Sports, is getting his own New Balance 550. It’s not everyday you see a sports agent co-founder get his own sneaker. But, if anyone were to get one, it had to be Rich Paul. The upcoming colorway encompasses an aged look as a sail upper is paired with a yellowed "N" logo and tongue. A burst of blue appears on the shoe as a UNC-like blue and a deep navy color combination adorn the rest of the low-top. The pair is packaged in a commemorative box for an
even more elegant look. Read more here.
📖 What is SoleSavy?
We’re a community of people passionate about sneakers. Sneaker culture is about the people but somewhere along the way, that became lost. Individuals and companies began to exploit the industry with greed in an attempt to turn a profit from our collective passion. Our goal is to help lead the way in reversing that trend. Learn more about the SoleSavy mission here.
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| Features
Extra Butter x UGG Collab Blends Fine Art with Function  Extra Butter, a New York-based sneaker staple that has turned into a global force in sneakers and streetwear, is teaming up with UGG for an all-new collection that brings the fine arts to the comfort of your feet.
The Southern California footwear company and the renowned boutique deliver a Renaissance-themed line that includes the
Neumel "Marble" Boot, Tasman "Still Life" Slipper, Fluff It "Fresco" Slipper, and the Duffield Throw "Marble."
We had the chance to speak to Extra Butter’s Creative Director, Bernie Gross, ahead of the collection’s release. Learn what he had to say here, and take a detailed look at the collection in full.
–Luis T.
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👟 SNEAKERS TO BUY FOR RETAIL OR LESS
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Reebok Zig Kinetica II GORE-TEX 1 ‘07 $120
The BokBoiz go gorp with this technical hiking silhouette dressed in GORE-TEX. Reebok has had a great year and these are as functional as it gets.
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WMNS adidas Forum High 84 $111
Arguably the best colorway of the adidas Forum High 84. Super clean, super supple leather. What’s not to love? These sold out on adidas pretty quickly but SSENSE still has a good amount of pairs in WMNS sizes.
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New Balance 990v3 $101
This fluorescent colorway is on sale over at Notre for an incredible price. The v3 is a team-favourite so these are a winner in our books.
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Nike Air Max 90 SE $130
This vintage-inspired model takes cues from the 70s and brings them to life. With great materials and a retro tongue, add this to the long list of great AM90s this year.
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F U N F A C T
The Surinamese word for sneaker is "Patta."
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 Unboxed by SoleSavy Learn from industry insiders, access tools to level-up your sneaker collection, and tap into a like-minded community you can trust.
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