Festive Shopping Trends [Amazon Top Terms]

Hey Reader,

One of the difficulties that sellers encounter when driving their ecommerce businesses is the sheer variety of software and tools that exist in the market. There’re many options out there, but you ended up choosing one to help your business grow.

We’re doing a poll to determine the most popular Amazon software sellers are using in 2021. What’s in it for you? You can win an annual EcomCrew Premium subscription valued at $1999!

Take the 5 questions poll and get the chance to win.

Amazon Top 10 Movers

Today, we’re looking back in time to find out which Amazon Keywords had a drastic increase in search from November 21st to December 4th. So let’s see what happened on Amazon last week!

The Keyword Under the Microscope

The countdown for the festive season has officially started. There are just a few weeks left until Christmas, which means there’s no time to waste when it comes to finding presents. Cyber Monday has been the perfect time to knock a chunk off that Christmas shopping list, especially for kids.

One of the hottest keywords this week and taking slot #9 in today’s top movers is "cyber monday toys". We’ve seen this product earn a drastic increase of 2,181 units per day in the last few days.

Hottest Terms of the Holiday Season

Christmas is often characterized as a joyous holiday filled with tree decorating, gift-giving and fun accessories, to spread some holiday cheer during these crazy times. As for many retailers, Christmas is without a doubt our busiest time of year. 

Three of the hottest keywords this week are “kids ugly christmas sweater girls”, “christmas headbands for kids”  and “kids grinch shirt”. The sales for these products are 102 units per day for the former, 79 units per day for the follower and 68 units per day for the latter in the past two weeks, but we expect more sales as Christmas gets closer.

How to Expand Your Ecommerce Business during Christmas

However, other shoppers prefer to opt for something more personalized and unique. So many consumers are inclined towards artisan products and handcrafted goods.

There are plenty of ecommerce platforms for sellers to sell their products, but there are just a few that specialize in selling handmade items and with an established audience. Etsy is one of them. 

Find out if selling on Etsy is worth it in 2021 in our article. 

Happy selling,

Helena