Recruiting Brainfood for the week ahead - Issue #273

Hung Lee

Happy New Year Everybody!

I hope that you have had the opportunity to take some rest and recuperation over the past few weeks and are seeing in the new year with new energy and enthusiasm.

OG’s will know that the first newsletter of the year is a special, a collect of predictions reports and resources which will relevant to us in recruiting & HR for 2022. So expect weighty material, deep dives and strategic focus for this week - hope you enjoy!

Brainfood Live On Air - January Schedule confirmed!

We’re back from this Friday folks and we’ve got an outstanding line up of expert commentators to help us talk through the topics we’re most excited about. First up, is our Forecast for 2022 - we’re with Sue Marks, CEO of Cielo, George Laroque, Founder of Worktech, Madeline Laurano, Founder of Aptitude Research and Neil Carberry, CEO of Recruitment & Employment Confederation. Friday 7th January, 2.00pm GMT - register here

Brainfood Jobs - live recruiter jobs with MessageBird, On Deck, LendInvest, GoDaddy, Luno, mojo and Frontiers. Check out the full list here, and if you’re hiring for recruiters, post jobs here

Can Brainfood help your team in 2022?

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Sponsors

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If you’re a recruiter looking to join a rocketship? You should Join Talent

SPONSORS

www.jointalent.co.uk

The Brainfood

Mckinsey Global Surveys 2021 A Year in Review

This was the report caused me to ditch my policy of only including content with “2022” in the headline. McKinsey Global Surveys is a review of the year just gone but nevertheless has more than an eye towards what employees and employers have to do in 2022. Valuable report and a great benchmark for any TA / HR / L&D strategy you have this year - download it here

RECRUITMENT OPERATIONS

www.dropbox.com

2022 Twitter Global Marketing Calendar

Damn useful calendar of the major events happening in the world. The regions covered roughly map to the community distribution of brainfood so this resource should be super useful for anyone looking to optimise the timing of a marketing campaign. Must read

CONTENT MARKETING

business.twitter.com

Glassdoor Workplace Trends 2022

Hard to avoid cliche when doing short term prediction posts, but this one from Glassdoor manages to include some unobvious themes to look out for 2022. Particularly resonant for me? ‘Workforce population expanding beyond the company boundary’. We ‘recruiters’ need to expand scope and change our name…

ECONOMY

www.glassdoor.com

17 Actionable Content Marketing Tips for 2022

Start-of-the-year is great because smart vendors load up their best ideas into massive how-to guides like this. If you know nothing about content marketing, spending 10 minutes on this will get you to a level ahead of most pro’s. It’s early days but you’re unlikely to find a better all-in-one content marketing guide. Must read for anyone producing content on the Internet. Combine with the twitter calendar post above, and you’ll win the Internet for 2022.

CONTENT MARKETING

ahrefs.com

Our Top 21 Visualizations of 2021

If you wanted a one webpage to tell you a little bit about how the world works, you could do worse than check out this list of data visualisations from Visual Capitalist. Some job stuff in there too, but really, every one of the 21 is either directly or indirectly relevant to the work we do. Have a look here

SOCIETY

www.visualcapitalist.com

29 Big Ideas that will change our world in 2022

This collection of big ideas is something we need to do for brainfood next year. Love the expansiveness of the topics covered ranging from 4 day week being the killer EB differentiator to the empowerment of pro athletes against their governing bodies. Some really great stuff here - another must read

SOCIETY

www.linkedin.com

The State of the Octoverse

Including this annual report from Github because I really need to get it into the larder. It’s essential a report on what 73 million software developers have been doing on their platform, and consequently, a great resource for tech recruiters to better understand the candidate population they are recruiting from. Also a decent conversation starter for candidate engagement.

CANDIDATE ENGAGEMENT

octoverse.github.com

19 Statistics About Jobs Lost to Automation and The Future of Employment in 2021

Excellent compilation of automation statistics, put together in an interactive website which allows easy navigation to the parts most relevant to current needs. Lots for us here, including which sectors automation will have greatest impact and jobs for the future in light of automation. One of those resource posts which you bookmark for referencing to all year.

WORKFORCE AUTOMATION

techjury.net

5 Talent Acquisition Trends That Will Define 2022

Of course vendors are going to produce forecasts which mirror their product roadmap - wouldn’t be much of a roadmap if they didn’t believe in it. Our buddies at Lever go heavy on ‘automated candidate nurturing (agree) and data driven recruitment (also agree). Worth a read.

RECRUITMENT OPERATIONS

www.lever.co

10 Companies Offering Location Agnostic Pay in 2022

Compensation in a remote first / remote friendly / remote only(?) world is going to be on the core challenges for HR in 2022. I pretty certain that two progressive movements of salary transparency + location agnosticism isn’t going to fly. Here are 10 companies who don’t agree though.

REMOTE WORKING

blog.remotive.io

Deloitte Insights Tech Trends 2022

We are getting to the point where you can’t not ‘hire for tech’ even if you’re not a specialist tech recruiter. This report from Deloitte Insights, surveying CIO’s on what they thing are going to be ongoing trends in tech in 2022 is a high level, yet bedrock material for any recruiter hiring for these skills - download here

ASSESSMENT

www.dropbox.com

Future of Work Trends 2022

Bit of curates egg this one - the skeleton of a great research piece is here, especially with the work trends ➡️ ‘talent implication’ structure, but it could really have done with more depth of analysis. Still a a decent trends report with a recruiting (it’s from Korn Ferry) focus. Download it here

FUTURE OF WORK

www.dropbox.com

Qualtrics Employee Experience Trends Report 2022

Retention might needs its own category as we can expect this to be one of the hard challenges for organisations in 2022. Particularly concerning is the implications of the research here by Qualtrics - it is women leaders who are most likely to leave. Accessible report, recommend you read it.

CULTURE

www.dropbox.com

21 Thoughts From 2021 I'd Like To Take Into 2022:… "

Waitbutwhy - one of the webs most popular blogs- remains unique in how it delivers immensely rewarding life improving content in a humorous and accessible way. So when author / illustrator Tim Urban threads some thoughts on what to think about for 2022, you have got to know I’m going to read it. Profound wisdom through simple drawings. Brilliant stuff, read and follow

CULTURE

twitter.com

Future Consumer 2022

Some cool (and useful) consumer persona’s for us to think about in 2022. Are you a ‘radical optimist’ in a desynchronised society? I’d say I’m more of a cheerful pessimist but that’s only me 🤣. Easy 7 pager, worth reading especially if we want another angle to understand candidate / employee psychology.

CANDIDATE EXPERIENCE

www.dropbox.com

Fjord Trends 2022

“Technology has made it less risky to seek out new income streams—and many are going for it. This rise of a “me over we” mentality has profound implications for organisations in how they lead their employees, and how they nurture relationships with their consumer-creators”

One of the many insightful observations in this excellent annual report from Accenture-Fjord. Again mainly consumer focus but in the era of the ‘holistic human’ we cannot afford to think of people as just job candidates.

CANDIDATE EXPERIENCE

www.dropbox.com

From the Great Resignation to Lying Flat, Workers Are Opting Out

Fascinating exploration in the phenomenon of ‘lying flat’ - a euphemism for getting off the career track and re-orientating your life on other things aside from work. Personal stories from USA, Germany and China on the phenomenon, brainfood for us on how important a trend this may be for recruiting, retention and job design.

SOCIETY

archive.md

Who's Talking?

Ep 402: Reflecting Back, Looking Forward

Great conversation between two of the best commentators in our business. It’s Matt Alder talking with Lars Schmidt from Amplify Talent about the lessons from 2021 and the potential of 2022. Tune in folks, have a listen.

SOCIETY

recruitingfuture.com

Pay and Reward Trends for 2021 and 2022

Concise and clear market overview on compensation and benefits data in the UK. Relevant to all UK brainfooders I should imagine. Only 25 minutes, have a listen / watch here

ECONOMY

www.paydata.co.uk

What’s Ahead for Global Economies and Markets in 2022?

It is Goldman Sachs talking Global Economics for 2022. How big a problem is aggregate inflation going to be? Will wages be able to keep up? Can Recruiting Brainfood continue to maintain its insane price freeze for sponsors? All questions to be answered; GS do a decent job of covering the high level in a reasonably accessible way. Listen to it here

ECONOMY

www.youtube.com

End notes

I hope you’ve enjoyed this issue, as much as I’ve enjoyed putting it together. Let me take this final opportunity to wish you the very best for 2022. Good health, great fortune and great prosperity for 2022!

btw: if you want to see some cool pics of Mars, check this out. Big white circular thing on the first picture is the Korolev crater with an estimated 2200 cubic kilometres of water ice. DM me on twitter or Instagram or TikTok if you see any more cool space pics.

Have a great week and a great year everybody.

Hung

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Hung Lee @hunglee

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Recruiting Brainfood for the week ahead - Issue #273

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Recruiting Brainfood for the week ahead - Issue #272

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