How to manage all of your digital assets

The Content Marketer

Today, we're showing you how to manage your marketing data, 10 steps to optimize your creation process, how to make your brand style and more!



A Modern Guide to Marketing Information Management

A Modern Guide to Marketing Information Management

What is marketing information management, and how can you construct a system to best manage all of your digital assets? Learn how in this guide.

   
TIME TO READ:
6
MINUTES


Top Templates and Elements for Creating Your Brand Style Guide

Top Templates and Elements for Creating Your Brand Style Guide

A brand style guide is the blueprint used to create consistency across all of your marketing efforts.

   TIME TO READ:
6
MINUTES


10 Steps To Optimize Your Content Creation Process (Infographic)

10 Steps To Optimize Your Content Creation Process (Infographic)

Still wading through sloppy content workflows? Our step-by-step guide takes all the guesswork out of optimizing your content creation process.

   TIME TO READ:
12
MINUTES

 
Pepsi Marketing Strategy: 4 Takeaways From 55 Years of Advertising (Infographic)

Pepsi: Lessons From 55 Years of Advertising (Infographic)

From Crystal Pepsi to the success of the Pepsi challenge, the marketing strategy of this soft drink giant has plenty of takeaways for marketers.

 
The Ultimate Guide to Keyword Research in 2021

Check out what else we're reading:


Marketing Brew

Marketers Share Which Campaigns They Enjoyed Most This Year


Content Marketing Institute

5 Reminders About Creativity From The Beatles: Get Back


Moz

Local SEO Statistics that Tell Our Industry’s Story

                                                           

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4 SEO ranking reports to review right now

Tuesday, December 28, 2021

Brafton.com: Creative Content Marketing Agency The Content Marketer Today, we're showing you 4 SEO ranking reports to generate, sharing top-notch marketing messaging examples, reviewing 8 clever

35 questions your social media followers will respond to

Tuesday, December 21, 2021

Brafton.com: Creative Content Marketing Agency The Content Marketer Today, we're dishing out social media engagement advice, reviewing the power of the landing page (spoiler: never underestimate it

Build a content matrix in 3 steps (w/ free template download)

Tuesday, December 14, 2021

Brafton.com: Creative Content Marketing Agency The Content Marketer Today, we're unpacking the concept of a content matrix (+ giving out a template to get started), explaining how to set up a paid

PR vs. marketing? Find out why one needs the other to succeed

Tuesday, December 7, 2021

Brafton.com: Creative Content Marketing Agency The Content Marketer Today, we're breaking down the differences between PR and marketing, sharing a few effective promotional strategies to boost

12 brand positioning statements that say it all

Tuesday, November 30, 2021

Brafton.com: Creative Content Marketing Agency The Content Marketer Today, we're discussing brand positioning statements + sharing some of the best around, evaluating how long blog posts should

UK wages war on encryption

Tuesday, January 18, 2022

Also in today's edition: A US giant forays into India, Cambodia goes China-lite, a German multinational gets into trouble, and Indians get cryptoconned ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Harry's Newsletter #062 — A fresh start

Monday, January 17, 2022

Hey — Harry again. First up — Thank you for so many lovely messages about Copywriting Examples. Second up — I'm changing the newsletter format ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Facebook groups are just Fools Gold for marketers 🤯

Monday, January 17, 2022

Unpopular Opinion: Facebook groups are just Fools Gold for marketers 🤯 On the outside, they look like marketing gold But in reality, they're toxic & only prostitute promotions 🤡 Beginners all

⚡ MC - People increasingly trust people over corporations

Monday, January 17, 2022

View in browser Welcome to today's edition! Let's get right to it. People increasingly trust people over corporations Consumers are increasingly trusting people over traditional corporations.

How to get more eyes on your Facebook posts...

Monday, January 17, 2022

You're halfway through January, Reader. How are your 2022 biz resolutions doing so far? Here are a couple of resources that might help you knock them out of the park. In today's edition: FB

🐂 Bullish on farmland, 7 figure portfolio, funds for SaaS founders, Republic upgrade, and a Web 3 power player

Monday, January 17, 2022

​ ​ ​ ​ Together With: ​ ​ Hi there, 👋 Happy long weekend (if you're reading this from the USA). We appreciate you stopping by. We hope you're not missing any packages that were supposed to be

Walmart NFTs, Amazon vs Visa, & Angry Shopify Developers

Monday, January 17, 2022

Soon you'll be able to buy things EVERYWHERE! Loving Shopifreaks? Leave a review. Follow me on Twitter and LinkedIn. Hi Reader I think every company in e-commerce had a seed round last week! In

Google: One Part Of Site Can Hurt Entire Site Quality [SEJ Weekly]

Monday, January 17, 2022

Trending SEO, PPC, content, and social media updates to start your week off right. By Matt Southern, Senior News Writer Monday, January 17, 2022 Google: One Part Of Site Can Hurt Entire Site Quality

Podcast Advertising: 5 Experts Reveal Their Secrets

Monday, January 17, 2022

Interested in podcast advertising? Learn from the experts about podcast advertising rates, networks, and statistics. HubSpot Marketing Blog Jan. 17, 2022 Podcaster sits in studio to record ad for

'Blue Monday': The pressure to be happy as a freelancer

Monday, January 17, 2022

It's OK to say you don't always love being self-employed! ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌