Exploding Topics - ET: February 8th 2022

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Here’s this week’s list of rapidly trending topics, insights and analysis.

Topic #1

Phone Charms

Searches for “phone charms” have increased by 4.25x over the last 24 months.

Phone charms are essentially “smartphone jewelry” that connect to a mobile device through a silicone plug or a phone connector.

Kendall Jenner, Gigi Hadid, Dua Lipa, and Miley Cyrus are celebrities who helped start this trend.

Overall, there are now over 20,000 results when searching for “Phone Charms” on Amazon.

And there are 1000+ results on Etsy.

What's next:
Phone charms are riding the handmade miniature novelty products meta trend.

The novelty items market is estimated to be worth approximately $16.33B and is projected to grow at a CAGR of 5% by 2023.

Chicken bath salts, sensory toys and designer coasters are more examples of trending miniature novelty items.

Topic #2

Podcastle

Podcastle is a Google Chrome extension that is used to help record in-browser podcast episodes.

While the startup claims to have 150,000 creators, the tool itself has 90,000 installs and a 4-star rating on the Chrome Web Store.

The company runs on a freemium business model, with three different subscription packages that give users access to more features.

Podcastle raised a $7M Series A round last October.

What's next:
Podcastle is part of the AI-powered multimedia creation meta trend.

The AI-powered multimedia creation market will be worth around $9.88B by the end of this year.

Let’s Enhance uses AI to improve image quality. The startup has raised $3M in seed funding to date.

KinetiX uses AI to automate much of the manual labor involved in animation. The venture has raised $600K in angel funding from Entrepreneur First.

Quillbot is a paraphrasing tool capable of paraphrasing the same set of text in 7 different ways. In total, the startup has raised $4.2M in funding.

Topic #3

Peptide Moisturizer

Peptide moisturizer is cream that supports natural collagen production in the skin.

A popular peptide moisturizer generates an estimated $31.3K per month on Amazon (AMZscout).

The Inkey List, Naturium and GoPure are trending startups that manufacture and sell peptide moisturizers.

What's next:
Peptide Moisturizers are part of the amino acid skin care meta trend.

The global skincare market is expected to hit $183B in sales by 2025 (Statista).

During this time frame, amino acid-based solutions are estimated to grow by approximately 2 percentage points faster than other solutions.

Growing amino acid skincare brands include Yeouth, EltaMD and QRxLabs.

Topic #4

Budibase

Budibase is an open-source, low-code platform for building internal tools.

The platform’s toolkit consists of data (connections with data sources, user authentication), design (screen templates, conditional UI), and automation (triggers, integrations).

Deployment is available with Budibase hosting or via self-hosting.

Budibase has pre-built integrations with 23 tools, including Airtable, Zapier, and MongoDB.

The startup raised £300K in a seed funding round in 2020.

What's next:
Budibase is a part of the “low code tools for internal use” meta trend.

Developers spend 34% of their time building and maintaining internal apps (and at companies with over 1,000 employees, that number is 40%).

33% of developers currently opt for low and no-code platforms when building internal applications. That’s set to rise as 42% of developers state that they plan to build using low and no-code platforms in the future.

Here are some of the growing startups in this emerging space:

Obviously AI: No-code tool for building ML models. Users can connect database systems, pick the value they’re trying to predict, and the product helps automatically build the model. The company reached $726K ARR in 2021.

Signzy: Backend automation software for banks. The AI-powered no-code tool helps with customer onboarding and KYC compliance. The company reports having 140 banks and financial services companies among its customers. The startup has raised $12.6M in funding to date.

Levity: AI-powered tool for building workflow automations. Levity focuses on use cases for customer service, operations, and product teams. The company hit $1.2M in ARR in 2021 and raised $1.7M in a pre-seed funding round.

Exploding Topics Pro Members Saw
These Trends Over 6 Months Ago

Exploding Topics Pro is the only product that identifies emerging trends at least 6 months before they take off.

(And long before we share them anywhere else.)

Whether you’re an investor in search of the next untapped investment opportunity.

Or an entrepreneur looking for a new product to launch.

Our premium weekly reports will help you find exploding trends… before they go mainstream.

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We hope you enjoyed this week's Exploding Topics Tuesday. See you next week.

Talk Soon,
Brian and Josh

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Exploding Topics - ET: February 8th 2022

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