hola.

YouTube is the world’s second largest search engine with more than 2 billion users worldwide and 30 million daily visits 🤯

Are you utilizing YT effectively for your business?

Here are three tips to boost your YouTube engagement…

call out viewers to subscribe

Encourage viewers to SUBSCRIBE to your channel by calling it out in your video.

The bigger the audience = the greater the opportunity to influence.

🔥 Hot tip: Include a call to action for subscribers toward the beginning of your video to ensure people catch it.

use relevant keywords in your video titles, descriptions, and tags

Remember when I said YouTube is the second largest search engine in the world (right behind Google, which is its parent company)? 🤔

SEO obviously applies to YouTube.​​

Make good use of your titles, descriptions, and tags so they are searchable and more easily found to grow your audience.

YouTube Shorts

YT Shorts is the latest competitor of TikTok — where users can upload and share short videos.

Create Shorts by heading to the YouTube app on your smartphone📱

👉 Record up to 60 seconds shot in vertical orientation.

Record, post, repeat.

And BOOM 💥 watch your audience and engagement go ⬆️

​Check out this tutorial on how to get started on YouTube Shorts!​

🚨 Stay tuned next week when we take a look at TikTok, Instagram Reels, and YouTube Shorts and compare the platforms to help you determine which one (if any) is worth your time.​
​

Stay fresh,
Robert

P.S. Did you know the beta version of YouTube Shorts was launched in India in September 2020 and rolled out in the U.S. in March of 2021?

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