Paying Leopards For Their Spots, the World's Greediest Billionaire and A Business Lesson From Mike Tyson | Non-Obvious Insights #313

Dear Newsletterest,

I'm sitting here in the Maine Highlands this evening writing the stories for this week and preparing for an event tomorrow. The stories this week look at why we suck at guesstimating, how a "species royalty" could offer a novel solution to help save endangered animals, a surprising lesson in saying no from Mike Tyson, how the world's most generous woman continues to make all other billionaires look like cheapskates: particularly her megalomaniac former husband.

As a final bonus, the team at SXSW was kind enough to share the video from my SXSW Featured Session and it's now exclusively available for my email newsletter subscribers (that's you!). Watch my full talk here >>

We All Suck At Guesstimating. Here's Why It Matters ...

A new poll released today revealed what you might already have assumed: Americans suck at guesstimating. Or perhaps you didn't assume that, which is kind of the point. Research shows that when asked a series of questions such as how many people have a college degree or what percentage of American households have an income over $25k, most people's answers are completely off. This fact was the foundation of the brilliantly written book Factfulness that is a must read for anyone who wants to truly understand where our world is headed. This false assumption of knowledge creates many problems in the world, from division and misinformation to flawed decision-making. How do we fix this? Stories like this help, because the remind us of something that another insightful book and blog has long used as its title: You Are Not So Smart

Mackensie Scott Continues To Make Jeff Bezos Look Like A Greedy Asshole

Two years since her divorce from penis-shaped rocket launcher Jeff Bezos, MacKenzie Scott made her largest single donation: a $436 million donation to Habitat for Humanity. According to the NY Times, she has now given $12 billion dollars to 1,257 groups (so far), even as she has publicly declared she prefers giving donations anonymously. While she continually uses her fortune for good, we have seen Jeff Bezos try to kill employee unions, hoard his wealth, indulge in his space fantasies and celebrate himself frequently.

This is an extreme side by side comparison of two very different billionaire mindsets, both spending from the same fortune. One is focused on making the world a better place and has been described as "the world's most generous woman." The other is focused on fueling his own ego and is often called a greedy narcissist. The world needs more billionaires like MacKenzie Scott. Or maybe it just needs fewer evil overlords like Jeff Bezos. 

What If We Paid Leopards For Their Spots, Through A "Species Royalty"?

Ever since Jacqueline Kennedy was photographed in the 60s with a knee-length leopard coat, the leopard print has remained a timelessly popular fashion choice. While actual leopard coats made from real skins are far more rare today, a recent review of fashion website ShopStyle found that the retailer offered more than nineteen thousands leopard-print products for sale. According to some researchers, "the prevalence of leopard print in fashion might even have the effect of misrepresenting the prevalence of real leopards in their native habitat."

Some activists suggest this could be a golden opportunity raise money to support leopards through the introduction of something they are calling a species royalty. Essentially, a percentage of the proceeds from the sale of any leopard-print items would go to support actual leopards. "A species royalty ... would enable all who appropriate the leopard's guise, thinkingly or not, to repay their own debt to nature." While complicated to implement, it's an imaginative way to bring awareness to an endangered species that has provided the inspiration for so many items of clothing. 

Confronting Perceptions By Showing Love With Down Syndrome

One thing that has stood out to me repeatedly in conversations with members of the disabled community over the past two years is just how one dimensionally they are often perceived, portrayed and treated ... as brave sources of inspiration for the rest of us. It is usually driven by the mistaken assumption that anyone who is disabled should be celebrated simply for getting out of bed in the morning. Instead, the one desire I heard repeated most often from the community was a hunger to be treated like anyone else. People in a wheelchair want to be asked what they do for work, rather than be judged by the assumption that they don't work.

In a campaign featured in Adweek magazine this week, a Canadian Down Syndrome nonprofit partnered with photographer Hilary Gauld to confront stereotypes in a magical way: by showcasing love between people with Down Syndrome. The result is a powerful series of images that remind us just how much people with disabilities are just like the rest of us ... and simply long to be treated that way.

Mike Tyson Offers An Unexpected Business Lesson On How To Say No

After being asked repeatedly by media when he would fight boxer and social media personality Jake Paul, Mike Tyson finally offered the ultimate answer when he said he would do it "for a billion bucks." This is a stupid story, but there's a surprisingly insight here that Tyson reveals for how to get out of anything you don't want to do. Just overprice yourself out of it. 

Even More Non-Obvious Stories ...

Every week I always curate more stories than I'm able to explore in detail. Instead of skipping those stories, I started to share them in this section so you can skim the headlines and click on any that spark your interest: 
How are these stories curated?
Every week I spend hours going through hundreds of stories in order to curate this email. Want to discuss how I could bring my best thinking to your next event as a keynote speaker or facilitator? Watch my new 2022 speaking reel on YouTube >>
Want to share? Here's the newsletter link:
https://mailchi.mp/nonobvious/313?e=f7921ac548
The Non-Obvious Insights Newsletter features this week's most underappreciated stories, curated for you. | View in browser
Copyright © 2022 Influential Marketing Group, All rights reserved.
You are receiving this email because you signed up to receive weekly Non-Obvious Insights.

Our mailing address is:
Influential Marketing Group
1111 19th St. NW
Washington, DC 20036

Add us to your address book


Want to change how you receive these emails?
You can update your preferences or unsubscribe from this list

Older messages

The Stupidity of Dying Rivers Green, 10 Breakthrough Technologies and How Pubes Can Save The Planet | Non-Obvious Insights #312

Thursday, March 17, 2022

The most interesting and non-obvious stories of the week. Dear Newsletterest, Welcome to a week filled with breakthrough technologies, ecologically stupid traditions, the possible end of daylight

SXSW Preview, Amazon Shuts Its Terrible Bookstores and the Woman Behind the World's Most Unique Airbnbs | Non-Obvious Insights #311

Thursday, March 10, 2022

The most interesting and non-obvious stories of the week. Dear Newsletterest, A big welcome to all of you who will be joining us at one of our Non-Obvious events at SXSW this coming weekend! In this

The World's Tiniest Brand Canvas, Rethinking Einstein's Theory and How To Help The Ukraine | Non-Obvious Insights #310

Thursday, March 3, 2022

The most interesting and non-obvious stories of the week. Dear Newsletterest, What can any of us really do right now to make a difference for people who are suffering in the Ukraine? Can one-

The Overthrow of Hawaii, CNN's Trust Betrayal and Forcing Politicians To Watch Dystopian Sci-Fi | Non-Obvious Insights #309

Thursday, February 24, 2022

The most interesting and non-obvious stories of the week. Dear Newsletterest, Why is history boring? Could we make our world better by forcing our legislators to watch sci-fi showing them how much

Disney's Futuristic Planned Community, the Biggest Parenting Taboo and How Humans Are Losing Our Sense of Smell | Non-Obvious Insights #308

Thursday, February 17, 2022

The most interesting and non-obvious stories of the week. Dear Newsletterest, My ritual of finding stories to share with you was tougher than usual this week. Aside from my best and worst Super Bowl

You Might Also Like

What is it to have a free plan for your SaaS?

Saturday, December 28, 2024

These deals are ending: Inro, Qolaba, MySEOAuditor, ContentRadar, and SEO Pilot - get them now to start off your 2025 right!! Get these lifetime deals now! (https://www.rockethub.com/) Today's hack

The Biggest News of 2024!

Friday, December 27, 2024

Over the past year, there has been some pretty big SEO and digital marketing news that has impacted bloggers and content creators. Since its the end of the year, Jared and I decided to sit down and

Online Sales Grew This Much During the Holidays [Crew Review]

Friday, December 27, 2024

You're an Amazon whiz... but maybe not an email whiz. Omnisend makes setting up email for your brand as easy as click, drag, and drop. Make email marketing easy. Hey Reader, Merry belated Christmas

A strategy for more prospects in 2025

Friday, December 27, 2024

Today's Guide to the Marketing Jungle from Social Media Examiner... Presented by social-media-marketing-world-logo It's Make Cut Out Snowflakes Day, Reader... Let your inner child out to play!

Influence Weekly #369 - TikTok At A Crossroads: 23 Experts Weigh In On The Ban, ByteDance, And What’s Next

Friday, December 27, 2024

Social Media as a Recruitment Tool: School Bus Driver Influencers ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Issue #48: When Hardware Hits Reality

Friday, December 27, 2024

Issue #48: When Hardware Hits Reality ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

The UGLIEST website ever? (He paid $55k for it)...

Friday, December 27, 2024

You have to hear this story, it's crazy. View in browser ClickBank Day 3 of Steven Clayton and Aidan Booth's '12 Day Giveaway' celebration has just been published. Click here to find

"Notes" of An Elder ― 12.27.24

Friday, December 27, 2024

Life is too precious to be lived on autopilot. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

10 busiest VCs in supply chain tech

Friday, December 27, 2024

9 VCs that ruled 2024 fundraising; aircraft parts market becomes a hotbed for PE; EMEA's 10 biggest buyout funds Read online | Don't want to receive these emails? Manage your subscription. Log

🔔Opening Bell Daily: Housing Outlook 2025

Friday, December 27, 2024

Mortgage rates have climbed as the Fed has cut borrowing costs, and unaffordability will likely persist in the new year. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌