Shopify Dispatch Issue #346 - Shopify acquires Deliverr, Shopify Audiences

Shopify Dispatch

Issue #346 - May 11th, 2022

Holy Ship! Shopify to Acquire Deliverr for $2.1B: Building the Future of Global Logistics for Independent Brands

Shopify acquired Deliverr and plans to merge them with Shopify's own fulfillment network to improve delivery options for Shopify merchants.

There's also a mention of Shop Promise, an upcoming feature which will allow merchants to offer two-day and next-day delivery to customers.

Introducing Shopify Audiences: the marketing tool independent merchants need now

Shopify has released their Shopify Audiences from early access. This tool allows Shopify Plus merchants to create audience segments for paid advertising channels (Facebook and Instagram at the moment, others later).

Measure your customer loyalty

Measure the different levels of customer loyalty with Repeat Customer Insights. It uses various models to segment and grade your customers based on their behavior.

My articles this week

Getting analytics systems to match up

For more repeat customers, focus on decreasing Customer Purchase Latency

Average Lifetime Value and Average Order Value analyzed by the first products ordered

When your Shopify store's growth gets you down

Eric Davis


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Shopify Dispatch Issue #345 - Marketing strategies, SEO-time

Wednesday, May 4, 2022

Shopify Dispatch Issue #345 - May 4th, 2022 12 Types of Marketing: A Guide to Different Marketing Strategies Shopify's created a list of broad marketing strategies. You'll want to master at

Shopify Dispatch Issue #344 - Download your original images from Shopify

Wednesday, April 27, 2022

Shopify Dispatch Issue #344 - April 27th, 2022 Original Image Download A minor update from Shopify but still useful. You can now download the original, full-resolution images you uploaded to Shopify in

Shopify Dispatch Issue #343 - Upgrading to Online Store 2.0 themes worth it?

Wednesday, April 20, 2022

Shopify Dispatch Issue #343 - April 20th, 2022 Is now a good time to upgrade to a Shopify 2.0 theme? Ilana Davis covers what's different in Online Store 2.0 themes and if it's worth upgrading

Shopify Dispatch Issue #341 - More organic traffic, Predicting customer spending

Wednesday, April 6, 2022

Shopify Dispatch Issue #341 - April 6th, 2022 Full video: More organic traffic without fighting for rankings - A Shopify Meetup Ilana Davis shares her presentation about growing organic traffic with

Shopify Dispatch Issue #340 - Linkpop, Customer Segmentation

Wednesday, March 30, 2022

Shopify Dispatch Issue #340 - March 30th, 2022 Link in bio, but make it shoppable: Meet Linkpop, Shopify's newest offering for creators Shopify's released a tool to create a list of links

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