May 12 - Oreos double as canvas for LGBT support | Peloton ad spend dips 22% in Q1

 
 

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May​ 12,​ 2022 | Today's news and insights for marketing leaders
 
 
 
 
 
 
 
 

 

 

 
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May 11 - Pepsi, Pizza Hut team up on AR soccer game | Netflix ads could hit by end of year

Thursday, May 12, 2022

Netflix is finally open to ads. What's next?; Sneaker supremacy: Nike and Adidas battle for brand love; How streaming TV platforms upped their games at the NewFronts View online | Signup | Forward

May 10 - Nike and Adidas battle for brand love | Doritos hosts virtual 'Stranger Things' concert

Tuesday, May 10, 2022

Doritos hosts virtual concert from the Upside Down for 'Stranger Things'; Female CMOs overtake male ones for the first time, report says; Publicis acquires Profitero to add analytics layer to

May 9 - Taco Bell swaps mundane meals with TikTok effort | Peloton seeks post-pandemic relevance with refresh

Monday, May 9, 2022

Peloton races to revitalize brand with help from star instructors; Coors Light wants to chill rooftops this summer with novel billboards; Xbox levels up mobile app through stories feature; Campaign

Weekender: Campaign Trail: Malibu drinkers can 'do whatever tastes good' in a hyperreal world

Saturday, May 7, 2022

Signup | Forward Marketing Dive Weekender May​ 7,​ 2022 | A roundup of this week's most read stories Campaign Monitor BROUGHT TO YOU BY — Campaign Monitor Connect and convert with SMS marketing

May 6 - Malibu's hyperreal, neon-drenched world | Metaverse understanding is still loading

Friday, May 6, 2022

Metaverse goes mainstream, but most consumers still don't understand it; Michelob Ultra serves up hybrid McEnroe vs. McEnroe tennis match; TikTok's new premium ad unit aligns brands with top 4%

50 Video Marketing Statistics to Inform Your 2022 Strategy [New Data]

Monday, May 23, 2022

Ready to take video marketing to the next level? Check out this exclusive data to learn what's trending from a survey of over 500 marketers. HubSpot Marketing Blog May 23, 2022 50 Video Marketing

Is TikTok the Best ToF Channel in 2022?

Monday, May 23, 2022

View in browser Prelo Prospecting Solutions for Entrepreneurs Not just for Gen Z dancing videos... TikTok is a powerhouse for any brand to looking to grow awareness. Why TikTok is a Game Changing ToF

Nick Saban, Jimbo Fisher and 'Airing Grievances'

Monday, May 23, 2022

Saban and Fisher brought attention to themselves instead of their programs in what were ultimately two displays of selfish leadership. May 23, 2022 | Read Online Nick Saban, Jimbo Fisher and '

Dynamic Dynamite💥

Monday, May 23, 2022

A recap on dynamic content strategies and a tool to get it done. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Disney’s Disney+ ad pitch reflects how streaming ad prices set to rise in this year’s upfront

Monday, May 23, 2022

With Disney+, Disney is looking to set a new high-water mark for ad prices among the major ad-supported streamers. May 23, 2022 With Disney+, Disney is looking to set a new high-water mark for ad

Offer Them A Deal

Monday, May 23, 2022

Time to review your consulting offerings. Pragmatic Consulting Club Pragmatic Consulting Club Offer Them A Deal By Danilo Kreimer – 23 May 2022 – View online → The reason why people choose to hire your

May 23: Catena considers breakup

Monday, May 23, 2022

Catena Media strategic review, Sportradar analyst reaction, Startup Focus - Fliff, the shares week +More ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Podcasting is growing faster than the internet 

Monday, May 23, 2022

In less than 4 years, 3m+ podcasts have launched on Spotify – which is ~43x the titles on Netflix, Disney+, and Apple TV+ combined. In less than 4 years, 3m+ podcasts have launched on Spotify – which

Retail sales jump in April thanks to alcohol and cigarettes

Monday, May 23, 2022

.... and British banking app pioneer eyes American listing View this email in your browser 23rd May 2022 Bite-sized business news from the UK and beyond Good morning Hooray! This is the final five-day

+113% in overall conversions (study)

Monday, May 23, 2022

Today's hack +113% in overall conversions (study) Optimizely once decided to test a new approach for their landing pages. The results were amazing: +113% in overall conversions. What did they do?