Weekender: Peloton races to revitalize brand with help from star instructors

 
 

Weekender

May​ 14,​ 2022 | A roundup of this week's most read stories
 
 
 
 
 
 
 
 
 
 
 
 

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May 13 - Kia takes inspiration from nature sounds | Burger King dishes out glitchy rewards

Friday, May 13, 2022

Burger King goes for gamers with glitchy deals; JC Penney taps new marketing chief; Google adds customizable ads on search and YouTube View online | Signup | Forward Marketing Dive Daily Dive May​ 13,​

May 12 - Oreos double as canvas for LGBT support | Peloton ad spend dips 22% in Q1

Thursday, May 12, 2022

Peloton ad spending plunged as new users wane, analysis finds; How streaming TV platforms upped their games at the NewFronts; Sneaker supremacy: Nike and Adidas battle for brand love View online |

May 11 - Pepsi, Pizza Hut team up on AR soccer game | Netflix ads could hit by end of year

Thursday, May 12, 2022

Netflix is finally open to ads. What's next?; Sneaker supremacy: Nike and Adidas battle for brand love; How streaming TV platforms upped their games at the NewFronts View online | Signup | Forward

May 10 - Nike and Adidas battle for brand love | Doritos hosts virtual 'Stranger Things' concert

Tuesday, May 10, 2022

Doritos hosts virtual concert from the Upside Down for 'Stranger Things'; Female CMOs overtake male ones for the first time, report says; Publicis acquires Profitero to add analytics layer to

May 9 - Taco Bell swaps mundane meals with TikTok effort | Peloton seeks post-pandemic relevance with refresh

Monday, May 9, 2022

Peloton races to revitalize brand with help from star instructors; Coors Light wants to chill rooftops this summer with novel billboards; Xbox levels up mobile app through stories feature; Campaign

The Musk-Twitter 💩 show

Wednesday, May 18, 2022

Also in today's edition: Digital platforms under CCI's gaze; Shell out more for budget smartphones; To be super Uber app; Reliance wants the beauty aisle ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

From $21,988/mo to $236,078/mo

Tuesday, May 17, 2022

in less than 3 weeks! ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Case Study | 51.28% Boost in Sales in 3 Months w/ these strategies

Tuesday, May 17, 2022

A case study by Carl Weische on increasing conversion using CRO & A/B-Testing͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌

How Monitoring Software Can Boost Productivity

Tuesday, May 17, 2022

The benefits of employee monitoring software business.com Your Small Business Resource Hub From financial tips to leadership advice, business.com offers the best guidance for small businesses. View the

May 17 - Inflation hits Walmart's profits | Retail sales up over 11%

Tuesday, May 17, 2022

Consumers were undeterred in April, sending retail sales up over 11%; Google opens second retail store; Bark taps former Nike, Weight Watchers exec as chief marketing officer; Target to award $25M in

European VC valuations take flight

Tuesday, May 17, 2022

Latin America's most active VCs; Infinity Ventures raises $158M fund; Optibus drives away with $100M; Metatheory scores $24M for Web3 games Read online | Don't want to receive these emails?

8 types of infographics and how to make them

Tuesday, May 17, 2022

The Content Marketer Today, we're sharing an infographic (+ article) about infographics, explaining how to put together an email newsletter, looking closely at 11 specific types of marketing you

May 17 - Why Burger King's rivalry with McDonald's sizzles | Cheez-It, Pandora produce 'sonically-aged' snack

Tuesday, May 17, 2022

Cheez-It taps Pandora to produce 'sonically-aged' cheddar crackers; Target to award $25M in paid media to diverse brands; Mattress Firm wants listeners to rest easy with new podcast as audio

Non-Dilutive Funding Becomes Incredibly Important During Market Downturns

Tuesday, May 17, 2022

Listen now (6 min) | To investors, Asset prices have been drawing down in every market over the last few months. You can see it in stocks, bonds, real estate, commodities, and crypto. There have been

The Sprout Social Index has arrived

Tuesday, May 17, 2022

Let's break down the latest trends in social. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌