Thomas from Ariyh - 🎓 Clever humor boosts your brand

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🎓 When 1¢ sells more than free

Tuesday, May 17, 2022

Promotions that offer an extra upgrade (eg a bigger size, an additional product) sell more if people need to pay a small amount for the upgrade (eg 1¢), instead of getting it for free. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🎓 Paid subscriptions increase sales of your other products

Tuesday, May 10, 2022

A paid subscription that gives special benefits to members (eg Amazon Prime's free shipping) increased spending at a retailer by more than 3x. Two-thirds of the boost was psychologically-driven. ‌

🎓 Cats and dogs increase sales

Tuesday, May 3, 2022

Dogs make people more attracted to products focused on gains (eg fun experiences, risky gambles, meeting new people). Cats increase sales of products that avoid losses (eg safety, health). ‌ ‌ ‌ ‌ ‌ ‌

🎓 People watch high energy ads more

Tuesday, April 26, 2022

An analysis of views of 27000 TV ads from 3200 brands found a strong correlation between ad energy and the probability of viewing it. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🎓 Reply to all reviews

Tuesday, April 19, 2022

When hotels started to consistently respond to reviews on TripAdvisor, they received 12% more reviews and their star ratings increased 0.12. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

“Home” on your Page Title – Issue #030 of the RankMakers Newsletter 🚀

Friday, April 22, 2022

"Home" on your Page Title – Issue #030 of the RankMakers Newsletter 🚀 by Roberto Robles - View online Learn what you should do if you see "Home" on your website's page title,

LinkedIn wants to change. Finally

Friday, October 29, 2021

Good morning! Cigarettes are back. It feels strange writing this but it appears they are. According to reports, in the US, the sale of cigarettes increased for the first time in 20 years. The stress of

Startups Weekly - The return of text is inevitable

Saturday, October 23, 2021

TechCrunch Newsletter TechCrunch logo Startups Weekly logo Saturday, October 23, 2021 • By Natasha Mascarenhas Welcome to Startups Weekly, a fresh human-first take on this week's startup news and

Piggyback on influencers (smart hack)

Wednesday, June 29, 2022

Today's hack Piggyback on influencers (smart hack) Have you ever wanted to be promoted by influencers and everybody who promotes influencers? Here's a smart hack on this shared by Neil Patel

You've got a text message in your inbox

Wednesday, June 29, 2022

Tap tap tap, send Hey there, For those of us old enough to remember the classic era of pre-smartphone mobiles, SMS has always had a certain nostalgic appeal. Writing concise messages under the 160-

VCs are hungry for samosas

Wednesday, June 29, 2022

Also in today's edition: Akash Ambani gets a promotion; EV blitz slows down supercars; HIV patients in limbo; Microtransactions is working for Blizzard ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

💎 5 Tweet Tuesday 💎 - Shaan's top 5 favorite tweets this week

Tuesday, June 28, 2022

Check out my top tweets ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Heads up

Tuesday, June 28, 2022

Heads up! Right now for a limited time you can try my Folyo PRO leads program for 10% off. That's a $236 yearly savings on our agency all-access plan. You won't get another chance to join the

June 28 - Dollar Tree shakes up C-suite | Walgreens nixes Boots sale

Tuesday, June 28, 2022

Dollar Tree's C-suite just went through a huge shakeout; Walgreens calls off Boots sale despite 'significant interest'; Nike's Q4 sales fall slightly after 20% decline in China; How

5 defining traits of a superior social strategist

Tuesday, June 28, 2022

The Content Marketer Today, we're showing you 5 traits of a social media strategist, sharing 7 tips for optimizing Google Ads, sharing how to say goodbye to Google ETAs (and hello to RSAs) and more

Should You Promote Physical or Digital Products?

Tuesday, June 28, 2022

Have you ever wondered whether it's better to promote physical or digital products? I lay out the pros and cons of both in this new post! logo png Affiliate Marketing Physical vs Digital Products

The Rise of New Software Ecosystems

Tuesday, June 28, 2022

SaaS companies are leveraging ecosystems to extend their platforms' value—and entrepreneurs are racing to build businesses and capture a segment of the value these ecosystems are creating. ‌ ‌ ‌ ‌

June 28 - Alka-Seltzer and T-Pain dance to alleviate hangovers | Inflation, gas prices impact July 4 spending

Tuesday, June 28, 2022

Consumers to limit spending, celebrations for July Fourth, survey finds; Sweetgreen launches digital feature to reward customers for meeting goals; Omnicom banks on Walmart, Instacart in latest