Messenger just got more valuable for marketers...

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In this edition: 

RECURRING NOTIFICATIONS FOR MESSENGER
If Messenger plays an important part in your customer journey, its value just hit next-level. Meta says the newest feature makes it easy for businesses to deliver tailored messaging ranging from conversion-focused messages, like sales notifications, to engagement-focused content, like newsletters. 

Think product recommendations, discount codes, community stories, cross-sells, product service reminders, and more.

This feature could enhance (or even replace) your weekly email newsletter to current and previous customers with "proactive, automated messages, to people who have opted in to receiving them, that drive re-engagement and keep the conversation going."

Currently available to all businesses using the Messenger platform, the feature will shift to premium access in the future.

To learn how these notifications can re-engage customers and drive additional sales, read the full article. 

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