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Shopify Dispatch Issue #350 - Carbon-neutral shipping, Focus here

Shopify Dispatch

Issue #350 - June 8th, 2022

Make Shipping Carbon Neutral With Shopify Planet

Shopify has released a way to have carbon-neutral shipping in an easy to understand pricing model.

I've been following Shopify's carbon strategies and this makes it easy for Shopify stores to show their environmental commitment.

Prioritize What You Do

Kevin Hillstrom lists what ecommerce stores should prioritize right now.

I agree with all these points. Mastery of these six things will pull your store ahead of everyone else. Even mastering half of them will kick things into high-gear.

Measure which customers you're retaining and which you're losing

In order to keep your best customers, you need visibility into what's going on with them. Repeat Customer Insights will help you track down where you're losing customers and how to better target new ones.

My articles this week

Fighting back weedy customers

Comparing the year's metrics before it's complete

Focus on a few strategies and keep your tactics a secret

Strong models are universal

Eric Davis

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Have a question about Repeat Customer Insights or would you like some support? Email shopify@littlestreamsoftware.com and I'll be happy to help (and you'll get a much faster response).

Have a question about Shopify that you just can't find the answer to? I'd be happy to give it a shot and maybe even turn it into an email or article. Just reply to this email.

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Shopify Dispatch Issue #349 - Product page prices and discounts

Wednesday, June 1, 2022

Shopify Dispatch Issue #349 - June 1st, 2022 How to Display Price Discounts on the Product Page: Avoid These 4 Pitfalls (18%+ Have One or More) Kathryn Totz summarizes their research on showing prices

Shopify Dispatch Issue #348 - Customer and Merchandise development, Ecommerce conversion rates

Wednesday, May 25, 2022

Shopify Dispatch Issue #348 - May 25th, 2022 Player Development Kevin Hillstrom relates pickleball training to customer and merchandise development. Much of ecommerce is learning how to do things just

Shopify Dispatch Issue #347 - Discounting competitors, Demand planning

Wednesday, May 18, 2022

Shopify Dispatch Issue #347 - May 18th, 2022 Competing with big companies and discounters Ilana Davis writes about how to deal with competitors flooding the marketplace with deep discounts, without

Shopify Dispatch Issue #346 - Shopify acquires Deliverr, Shopify Audiences

Thursday, May 12, 2022

Shopify Dispatch Issue #346 - May 11th, 2022 Holy Ship! Shopify to Acquire Deliverr for $2.1B: Building the Future of Global Logistics for Independent Brands Shopify acquired Deliverr and plans to

Shopify Dispatch Issue #345 - Marketing strategies, SEO-time

Wednesday, May 4, 2022

Shopify Dispatch Issue #345 - May 4th, 2022 12 Types of Marketing: A Guide to Different Marketing Strategies Shopify's created a list of broad marketing strategies. You'll want to master at

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