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How to make money online when have zero direction for it

If you find yourself asking this, then this email is for you:

For beginners, I recommend these 2 main routes to make money online:

A. Ecom brand

B. Starting an agency

Today, I am going to cover:

1. What are both routes?

2. What are the pros and cons of each route?

3. What are the steps to starting a marketing agency?

4. What are the steps to starting an eCom brand? 

This is going to be a little longer than my usual threads but worth your time

Before I get into the details, you need to understand these 5 things:

1/ Each route is different

Each one of these routes has its own pros and cons, and

Each route will require a different skill set that you would have to master

So understand this and commit to your path and you’d be good

If you do not know how to master a skill then read this thread:

2/ Manage your expectations

This is how you effectively manage your expectations: 

A. Ecom Brand

If you have been here with me on my journey, you already know me

For the newbies here:

I am Wiz of Ecom

I have built multiple 6, 7 figure stores and have scaled multiple client stores to 7 figs and beyond

And, I can assure you that: Ecom is a great option for beginners like you, because

You get to learn how to run a business and be in charge of multiple roles

1. You're a marketer, you’re in charge of customer support, and you’re fulfillment

2. You learn how to go viral on social media

3. You understand the entire eCommerce ecosystem of acquiring customers, retaining them, and figuring out more ways to get more sales

Ecom is beginner friendly because the start-up costs are no longer that expensive because of TikTok

The TikTok boom gives newbies with low budget the opportunity to test products efficiently by creating multiple creative videos around a specific product

You have the chance to go viral of a single video

By testing multiple videos and angles for each product, you can efficiently find a winner without spending hundreds on ads for each product

For your Ecom brand, you can take a few routes:

i/ Dropshipping

If you are serious about making money online, you've already heard about this

The Pros are:

1. Low overhead cost

2. Can kill products quickly, and test new ones

3. Fast way to master eCom

The Cons are:

1. Shipping times are absolutely terrible

2. Product quality usually sucks

3. Finding a winning product might be time-consuming (NOT expensive anymore because of TikTok)

If you go this route, you need to choose a product that is either

1. A pain killer - solves a problem

2. A vitamin - enhances someone's life

Best way to figure out what these are is by studying eCom brand and deconstructing what they are doing

B/ Print on demand (POD)

POD is another easy barrier of entry route for new eCom brand owners

You can print your designs on white label products like hats, clothing, supplements, etc

The Pros are:

1. Low barrier of entry (easy to setup)

2. Can have a store live in a few days

3. Good shipping times

The Cons are:

It’s hard to stand out

People have to buy into a story, the community, and the emotion behind your products if you want to be successful.

Emotional connection + great designs = $$$$”

C/ Your own product

In my opinion, this is the best route for starting an Ecom brand

This is about creating or finding a product that:

1. Has a strong product-market fit

2. Don’t have much competition in the market

The Pros are:

1. High barrier of entry, not many people will be able to copy

2. Branding it in a unique way and solving real problems

3. Can really focus on customer experience and high-quality marketing

The Cons are:

High risk if it fails - you lose a lot of money

Read this thread to have the exact steps you need to open a successful Ecom brand

In Ecom, there are multiple skills you will have to master because most beginners don't have crazy budgets to hire teams

So below you will see the exact list of skills you will need to master to be a successful eCom brand owner:

I will tell you how to master them too below

:1/ Business foundations

- Product testing

- Offers and positioning

- Sourcing

- Branding

2/ CRO

- Site setup

- Conversion rate optimization

- Copywriting

3/ Extra revenue

- Email marketing

- SMS marketing

4/ Social Media marketing

- Growing a presence on Instagram or TikTok

5/ Paid media

- Influencer marketing

- Facebook ads

- Tiktok ads

- Creative curation

6/ Customer support

- Experience optimization

Of course you don't have to master every single one of these but it's great to get your foot wet in each

You can master every single skill from above by our Marketers Utopia

All 3 of these Ecom paths can be found inside,

No need to Google

No need to buy an expensive course

Everything you need will be there for you

This takes us to 2nd route,

B. A Marketing Agency

Marketing agencies are about mastering a monetizable skill and selling it as a service to business owners who need it

The process involves:

1. Choosing a high income skill to master

2. Becoming an expert at it by learning about it in our Marketers Utopia

3. Practicing for free then getting clients

Clients will come in and pay you thousands a month to help them make more money

FOR EXAMPLE

I own an eCom brand.

It does $150k a month and 2% of the revenue comes from emails

If you owned an email marketing agency, you would be able to offer that as a service to me by poking at my pain points and understanding my goals for my brand

Running an agency is broken off into 6 main buckets:

1. Creating an agency and defining your offer

2. Mastering a skill

3. Prospecting and close

4. Onboarding

5. Getting client's results and systemization

6. Reporting and optimization

Read this thread to get detailed information about each one of these

In the end, some advice for you:

A. Don't get clients to pay you if you cannot get the results

B. Work for free initially to get your reps in and a testimonial from your client

C. Practice the skill for 30 days before working for free (at least 30 days)

D. Manage your expectations

This email is your golden ticket to protecting yourself from this upcoming recession

Reader, If you want to learn more about each route and get the resources that thousands of entrepreneurs use to make money online then click the link below:

Join Utopia, the marketers' haven, and start growing through the recession TODAY!

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