A year after its rebrand, Meta forges new bonds to shift its VR strategy beyond the social advertising era

A year after its rebrand, Meta forges new bonds to shift its VR strategy beyond the social advertising era

Since acquiring Oculus in 2014 for $2 billion, Facebook has increasingly touted its vision for VR as a new social network, but also as a way to play games, exercise and watch a range of other content. New partnerships suggest that Meta hopes to reinvent itself beyond the social advertising era.

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