5 reasons your page doesn’t rank in Google

 
 
It’s not that mysterious. Every page ranks (or doesn’t) for specific reasons. Usually, the reason isn’t technical. It’s content. So you don’t need a programmer who knows plugins. You need a marketer who knows writing.

This post breaks down the most likely reasons that any website doesn’t rank for any given phrase. Each section includes a reason and next steps for addressing the issue.

Here are a few of the top takeaways:

  • "Google doesn’t rank websites. It ranks web pages."
  • "Every keyphrase is a competition; every page is a competitor."
  • "The homepage is just one of many landing pages."
  • "Target the topic, not just the keyphrase."
  • "Digital ink is never dry."

If today is search day, this post might be the perfect playbook. You are minutes away from solving that big SEO mystery.

Yes, I’ve been wondering why that page doesn’t rank higher. Show me why! →

 
 
Upcoming webinar with Jared Spool...


We hope to see you then!
 
 
Orbit Media Studios, 4043 N Ravenswood Ave., Suite 316, Chicago, IL 60613, United States
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