Social Media Examiner - This content marketing model works…

It’s 🧌Frankenstein Friday, Reader!

Let’s do the mash, let’s do the 🧟🧛 monster mash… 

This newsletter is brought to you by Social Media Marketing World.

In this edition:

We’re also covering an NFT launch strategy for more sales, plus bringing you Instagram news and updates.

But first, a word from our sponsors:

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Earning Trust: A Method for More Sales

Wish more people trusted your business? Looking for a content marketing model that helps establish trust? 

The “Prove It” Method is a simple strategy for marketers. 

You offer great customer service? Prove it!

Your products are the best on the market? Prove it!

You’re a green, sustainable, socially conscious start-up? Prove it!

Whenever you make any kind of claim about your business, you should be prepared to back it up with proof.

This changes how you create content from the ground up. Instead of posting what people want to hear, you’re only going to post content which is definitively, demonstrably correct.

There are three steps to the Prove-It Method:

1. Decide which claims are the right ones to reach your target audience and objectives. There’s no point in creating proof for something that your customers don’t care about.
2. Audit your existing content for accuracy and proof. As part of building trust with consumers, you need to make sure that your content is consistently reliable—even if that means deleting or reworking previously successful posts.
3. Start creating content which offers proof through corroboration, documentation, and education.

To learn how to produce the three types of content you can use as proof, click below:

• Read the Article.
• Watch on YouTube.
• Listen on Apple, Google, and Spotify.

Here is some more great content you won't want to miss:

How to Sell Out an NFT Launch
Are you planning to launch an NFT collection? Wondering what it takes to sell out an NFT project? Discover how to build a qualified community and strategy to sell out your NFTs.

• Read the Article.
• Watch on YouTube.
• Listen on Apple, Google, Spotify.

Discover the Latest Instagram Changes, Updates, and More
Tune into the Social Media Marketing Talk Show podcast for current news that matters to marketers.

• Watch the Livestream on YouTube.
• Listen on Apple, Google, Spotify.