Resending: 💸 Buy $17M In Revenue for $370k With This Business

Nano Thought

There are so so many online businesses out there, you just need to know where to look to buy them. I recently did a breakdown list of places you can look, check it out:

James Camp 🛠,🛠 @JamesonCamp I've sold over $30,000,000+ of online businesses over the last 15 years Here are 10 best places to find and buy or sell an online business in 2023: January 9th 2023 91 Retweets 492 Likes

I think this also brings up something I would love to touch on. Not everyone needs to buy a content site! I often write about content sites because they are online businesses that ANYONE can run. But you may find that an agency, ecom brand, SaaS, or social channel is a better fit for you.

Take stock of what youre good at, and where you think you can add value. Use that as your guide of what to buy.

While we are here, a friend of ours Kevin runs Epic Gardening and just made an amazing acquisition!

kevin espiritu | plant daddy @KevinEspiritu Words that the 2013 version of me never thought I'd write: @epicgardening has acquired Botanical Interests seed company! ⬇️ pic.twitter.com/Eh1x1QnTR2 January 11th 2023 5 Retweets 171 Likes

Just a good reminder that if you already own a business M&A can be a great opportunity as well!

​

Nano Flips Special Offer

I have MANY people ask me why I don't own an SEO agency...well 2023 may be the time.

Ive been ranking sites in search engines for over 15 years, and Im good...but the team I work with is GREAT, Im very very blessed to work with some of the best people on the plant.

It looks like we are going to have the bandwidth to start offering help to other business owners...

We will be taking on 1 SEO client this quarter, if interested please fill out the form below:

​https://docs.google.com/forms/d/e/1FAIpQLSeWnp8psS90Q8PGzGwu67mGrO3pivX0lkI2MdmU4j33qSZ76g/viewform?usp=sf_link​

This Week’s Opportunities

Ok! Interesting deal flow to start the year, first off lets look at this content site from Empire Flippers: https://app.empireflippers.com/listing/unlocked/65886​

The site was created in March 2019 in the pet care niche.

- Built on WordPress

- Site is growing

- Has a strong diversification of revenue streams

- Traffic is well-spread across the site, with no page receiving more than 2.1% of total traffic.

Some content was previously outsourced, but the majority of the content is produced by the Seller, with an average of 5-8 articles published per month.

This isn't some flip a switch and improve in a day business, BUT this could be a great business for someone who wants to build this side hustle into a full time income over the next year.

I would:

• Add a Newsletter with a lead magnet (1,000+ sign ups a month worth .25 a month each)
• Create New Content
• Sell sponsored posts (2 a month at $100 each)

If it worked out you could add $450 a month in rev to the site, and after 12 months possibly be making $3k a month from the newsletter alone after churn, and after outsourcing labor, possibly double the revenue from today.

That could leave the new owner with $150k+ in extra value on the site and income over the next 12 months.

Do your own due diligence!

​

The next interesting opportunity is from Quiet Light

Ok this is very different from what I normally look at but want to show you guys how wide the opportunities can be.

This is for a Distressed/Bankruptcy Listing with Over $20M in Lifetime Revenue!

And its Minimum Bid? $370,000

Started in 2016, this business raised $17M and built a proprietary and innovative line of children’s clothing that converted into stuffed animals.

The product’s two-in-one transformation component led to viral consumer sharing. The company received over 100M views on social media, as well as millions more impressions from press publications including The Ellen Show, The Today Show, Late Night with Seth Meyers, People Magazine, Los Angeles Times, Forbes, Fast Company, TechCrunch, Business Insider, and many more.

The original founders split their focus among ecommerce, animation shows, licensing, iPhone apps, and a variety of other areas. There is no inventory with the acquisition, but the buyer will receive all IP, patents, domains, tech packs, manufacturing relationships, and animated series layouts, plus the customer database.

• $20M+ Lifetime Revenue
• $17M was raised from high-profile investors to build and market internationally trademarked and patented products.
• Over 140K emails from previous customers/website. (THIS COULD BE GOLD)
• A Utility Patent, Six Design Patents, an International Trademark, and Multiple Copyrights for the Designs and Likeness of the company's characters. 8 Copywritten Character Designs will transfer to a new owner.

If you want to know more

Check it out here: https://quietlight.com/listings/12821566/​

As always...do your own due diligence, the above is based off of what I see as an opportunity from the info provided in the listing and some light due diligence, not a deep dive. It just one of many scenarios that could play out and its up to you to do your own due diligence and see if this makes sense for you!

​
​Builders Build

As always here is a little plug for my podcast, here is an episode I never wrote about before in the newsletter.

It is obscenely difficult to create a podcast and get traction on it. You have this massive effort to get it produced – never mind the topics! – but it only results in marginal return on investment (ROI). That’s the dark side of podcasting, right there.

When you’re hyper-focused on getting results from your efforts, the rest of it becomes… time-consuming, a chore. And when your ROI starts slipping, you have to wonder whether it’s all worth it or not.

As goal-oriented men, where are we going with this pod? The troth of despair that hangs in the air needs to change, which means the pod needs to change if the numbers are going to continue to motivate us. Either we do this for money, or we do it because we love doing it. You know which of those two scenarios we prefer.

Forget a format. In this episode, the boys hit record on an existential convo about their time spent on the podcast, the dark side of the Twitter algorithm, and where-to from here.

This episode covers:

• Ideas on a podcast pivot (Do we or don’t we?)
• Tweaking for short form content
• One Sec (the app)
• Twitter thread boys
• Halloween adventures

And all the other alpha you’ve come to expect from us.

​Listen on Apple​

​Listen on Spotify​

​More info on our site​

​

Thanks for reading! I'll hit your inbox next week with another breakdown of a website opportunity!

Thanks from the Nano Flips team

(James)

​

​

P.S.

Check out 2 newsletters from my best friends you will love

Colin Landforce's personal newsletter for all things business building: builders.build/colin​​

Product People - Learn the art of building CPG brands with Oren Schauble: https://go.orenjohn.com/cpg/​

​

All investment strategies and investments involve risk of loss. Nothing contained in this newsletter should be construed as investment advice. Any reference to an investment's past or potential performance is not, and should not be construed as, a recommendation or as a guarantee of any specific outcome or profit.