Shopify Dispatch Issue #391 - Long-term impact of product problems

Issue #391 - March 22nd, 2023

What Harms You Today Harms You Tomorrow

Kevin Hillstrom writes about how introducing a set of under-performing products can end up hurting your store for years to come, even if there's no crisis.

Learn which products build the best customers

Find which products create the most valuable customers with the First Product Analysis in Repeat Customer Insights. It goes beyond your best sellers by looking at long-term purchasing and retention behavior of your customers.

My articles this week

Repeat Customer Insights demo

Identify nursery products so your best customers keep buying

Automatic segments help smaller Shopify stores retain customers

Starting repeat purchase analysis in Shopify

Eric Davis

Older messages

Shopify Dispatch Issue #390 - Google Analytics 4, Custom CSS

Thursday, March 16, 2023

​ Issue #390 - March 15th, 2023 Connect Google Analytics 4 with Shopify Google Analytics 4 has finally come to Shopify and Ilana Davis has written a guide to get Shopify talking to GA4. Easily Extend

Shopify Dispatch Issue #389 - Loyalty program costs, Fix broken links

Wednesday, March 8, 2023

​ Issue #389 - March 8th, 2023 Loyalty Program Expectations Kevin Hillstrom writes about how they evaluate loyalty programs and why those programs might not be profitable after accounting for program

Shopify Dispatch Issue #388 - Buying preferences, Apps losing theme editing

Wednesday, March 1, 2023

​ Issue #388 - March 1st, 2023 Online / Store Relationships Kevin Hillstrom writes about how customers have preferences for where they buy from you and how you need to adapt your marketing to account

Shopify Dispatch Issue #387 - Merchandise solar system, Grow repeat buyers

Wednesday, February 22, 2023

Issue #387 - February 22nd, 2023 Merchandise/Category Solar System Using the analogy of the solar system, Kevin Hillstrom describes how merchandise categories influence each other. 9 Ways to Grow

Shopify Dispatch Issue #386 - Shopify Winter '23 Edition

Friday, February 17, 2023

Issue #386 - February 15th, 2023 Shopify's Winter '23 Edition The big news of the week is Shopify's release of their Winter '23 Edition. It includes many new features and improvements,

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