A month after the collapse of Silicon Valley Bank, the fallout is just beginning for the ad industry
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Why advertisers are still waiting on the CTV promised land
Friday, April 7, 2023
Despite high CPMs, data fragmentation and murky measurement, advertisers are still sold on CTV. April 07, 2023 PRESENTED BY Why advertisers are still waiting on the CTV promised land Despite high CPMs,
How brands are leveraging ad-supported video to reach engaged audiences
Thursday, April 6, 2023
With previously subscription-only platforms getting into the ad-supported space, ad-supported video on demand has officially outpaced SVOD. By 2024, more than 1-in-3 viewers in the US will stream via
What marketers need to know about ByteDance-owned Lemon8 — and its link to TikTok
Thursday, April 6, 2023
Lemon8 has been flying under the radar following its quiet launches in the US and the UK April 06, 2023 PRESENTED BY What marketers need to know about ByteDance-owned Lemon8 — and its link to TikTok
Virtual Event: How marketers are unpacking CTV’s machine learning uprising
Wednesday, April 5, 2023
Seemingly overnight, machine learning, AI and automated optimization tools have become the new buzz for marketers. While less sinister than science fiction has warned, these tools are no less powerful;
As AI attention builds, so does the tension with how to handle it
Wednesday, April 5, 2023
After months of AI growth, artificial intelligence experts and companies have very different views of whether to speed up or slow down momentum. April 05, 2023 PRESENTED BY As AI attention builds, so
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