ANA parts ways with PwC in its ongoing transparency project

The ANA parts ways with PwC in its ongoing ad tech transparency project

Sources claim the trade organization ended the relationship amid frustration with developments.

Additional coverage:

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Digiday will be at Cannes Lions 2023 this year. Don’t miss our on-the-ground coverage — sign up for our daily briefing, which will be sent throughout the event, from June 19-24. See you there!