Ahrefs’ Digest #146: SEO to MVP, art of subtle influence, and more

I am once again asking for your help: If you’ve taken and would recommend any SEO certifications, could you help with this survey? (Just one question!)

Survey

Back to the week’s regular programming, aka the memes you’ve been asking for.


📰 News & updates

Google testing links in SGE: Google's SGE's AI-generated answers have failed to cite sources. This test aims to correct that.


🔝 SEO


SEO to MVP: First, identify what thriving looks like. This means working out the minimum you need for you to be happy in the role and for your employer to be happy with you. You’ll also need to identify what your work boundaries are.

This Never Happened: We uploaded all the TNH interviews onto our community platform! Guests include Gael Breton and Mark Webster (Authority Hacker), Matt Diggity, Jacky Chou, Neville Medhora, and Greg Elfrink (EmpireFlippers).


💻 Digital marketing


Art of subtle influence: Use these frameworks to lead when you don’t have the titles or control.

Against advice: “Instrumental knowledge is knowledge of universals: whenever you have an X, it will get you a Y. I can give you such knowledge without our having any robust connection to one another. Knowledge of becoming, by contrast, always involves a particularized grasp of where the aspirant currently stands on the path between total cluelessness and near-perfection. What are her characteristic weaknesses; where does she already excel; what nudges could she use? Only someone who knows her knows this. An aspirational history is full of minute corrections, dead ends, backtracking, re-orientation, and random noise.”

 

Till next time ;)
Cheers,



Older messages

Ahrefs’ Digest #145: SEO copywriting, essential SEO skills, and more

Thursday, July 27, 2023

Question: Regardless whether you think they're worth it, what are the best SEO certifications? 📰 News & updates Decline in ChatGPT response quality: A team of researchers from Stanford and UC

Ahrefs’ Digest #144: Avoiding bad links, tactics to improve SEO, and more

Thursday, July 20, 2023

How did we even do it? Moving on to this week's newsletter: 🔝 SEO Tactics to improve SEO: Including FAQ sections, filling content gaps, and optimizing for featured snippets—these 15 tactics can

Ahrefs’ Digest #143: We blocked two high-ranking pages to see what happened, and more

Sunday, July 16, 2023

Yea, where are these people?! Moving on to this week's newsletter: 📰 News & updates Evolving choice and control for web content: Google's kicking off a public discussion to explore

Ahrefs’ Digest #142: Relationship-based link building, UA is out, and more

Thursday, July 6, 2023

It's been a long day… without you, my friend. Moving on to this week's newsletter: 📰 News & updates Universal Analytics officially replaced: The UA shutdown has begun. But Google has

Ahrefs’ Digest #141: SEO tips, AI copywriting tools, and more

Thursday, June 29, 2023

Nooooooo… Moving on to this week's newsletter: 📰 News & updates Sitemaps ping endpoint going away: This change means Google is basically over SEOs lying about <lastmod> in sitemap, at

You Might Also Like

Give a Little Whistle

Wednesday, January 8, 2025

Who needs cellphones when you can do this? ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

The best way to preset A/B test results?

Wednesday, January 8, 2025

It's not a dashboard... or a spreadsheet... ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

Refining strategy with Wardley Mapping. @ Irrational Exuberance

Wednesday, January 8, 2025

Hi folks, This is the weekly digest for my blog, Irrational Exuberance. Reach out with thoughts on Twitter at @lethain, or reply to this email. Posts from this week: - Refining strategy with Wardley

🧙‍♂️ 100 signed books

Wednesday, January 8, 2025

My hand hurts... ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

For Authors • Jazz Up Your Cover • Book Mockups • Only $5

Wednesday, January 8, 2025

Order a mockup that's sure to draw attention - it's better than a plain cover. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ logo image

10 Must-Read SEO Guides

Tuesday, January 7, 2025

Hi Reader, In 2024, our blog saw 44 posts and almost 1200000 reads. Just in case you've missed a few updates, here are the top 10 SEO guides that your SEO peers read & liked in 2024. TOP 3 BLOG

Webinar: B2B Demand Generation in 2025

Tuesday, January 7, 2025

With Tycho Luitjen ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

Building Your Art Collection in 2025: What to Look For

Tuesday, January 7, 2025

Your weekly 5-minute read with timeless ideas on art and creativity intersecting with business and life͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌

It’s The Andy Warhol Lottery, But You Don’t Know If You Won

Tuesday, January 7, 2025

You have a 0.1% chance, but everyone is a winner. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

How a multi-million single-SKU business works with Mike Feldstein

Tuesday, January 7, 2025

​Mike Feldstein started off in the Floods, Fire, Mold Removal, Disaster Chasing business, and currently is a huge seller of indoor air purifiers that look like a giant Alexa device. We did a pod about