Mailbrew Marketing Weekly - Marketing Weekly #140

How to Succeed as a Freelancer When the Money Drops • Your A-Z Guide to Creating a Brilliant Marketing Strategy • 8 Best Copywriting Courses To Add More Zeros To Your Income • How We Run Performance Reviews At Buffer And Why I Have Mixed Feelings About Them • Search Intent in SEO: What It Is & How to Optimize for It • 5-Minute Whiteboard: Is Generative AI in Search Results the SEO Apocalypse? • How We Reduced Google Ads CPL by 75% & Increased MQLs • Max Brandformance • Wealth and Ownership Amid A Shifting Global Financial Order • A Masterclass In Reviews: How Chomps Incentivizes, Uses And Shares Killer Customer Reviews #605
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Sunday August, 2023

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Blogs

8 Best Copywriting Courses To Add More Zeros To Your Income
Tim StoddartAug 9

There are plenty of copywriting courses available, but it can be tricky to figure out which one will give you...

The post 8 Best Copywriting Courses To Add More Zeros To Your Income appeared first on Copyblogger.

How We Run Performance Reviews At Buffer And Why I Have Mixed Feelings About Them
Carolyn KoppraschAug 10

For many years, as a small startup, we did not do any sort of formal performance reviews. Instead, we did regular one-to-one meetings between managers and teammates, usually on a weekly basis. We also gave feedback to each other openly and regularly. (We even experimented with doing feedback transparently …

Search Intent in SEO: What It Is & How to Optimize for It
Mateusz MakosiewiczAug 11
  In this guide, you’ll learn all you need to know about search intent and how to optimize your content to align with it.  Google prioritizes relevance in search results. So if you want to rank in Google, your content
Read more ›
5-Minute Whiteboard: Is Generative AI in Search Results the SEO Apocalypse?
Rand FishkinAug 10
In the not-too-distant future, we’ll look back at the days when a full 1/3rd of Google searches resulted in a free click to the open web and marvel at how good we had it. For the last few months, Google’s been telegraphing that generative AI answers will soon appear in …
How We Reduced Google Ads CPL by 75% & Increased MQLs
Amethyst MurphyAug 11
We cover common mistakes we see in paid ad campaigns and show how we reduced cost per lead for our client by 75% while also increasing qualified leads.

Newsletters

Max Brandformance
Shannon SankeyAug 13

All-in-one campaigns on TikTok.

The post Max Brandformance appeared first on Carney.


Podcasts

Wealth and Ownership Amid A Shifting Global Financial Order

In this episode of the Duct Tape Marketing Podcast, I interview Carol Roth. She is a “recovering” investment banker; entrepreneur; speaker; economic, business, and financial commentator; content developer; and a New York Times bestselling author. 

Her latest book You Will Own Nothing: Your War with a New Financial World …

A Masterclass In Reviews: How Chomps Incentivizes, Uses And Shares Killer Customer Reviews #605

Imagine having a product so good your customers ask YOU how to leave a review. That's what kind of following Chomps, a jerky brand, has. And on today's episode, Zoe Kahn shares how they get and use reviews. From both superfans and customers. Because when you harness them the right …

What We Actually Look For When Hiring Writers
podcasters.spotify.comCopyblogger Media LLCAug 8

On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk about their experience hiring writers, and how to get noticed if that’s the kind of work you want to do for a living. They talk about structuring portfolios, how to do outreach, what actually …

Katie Robbert on Marketing Strategy
John Wall and Christopher PennAug 11

In this Marketing Over Coffee: Learn About The 5P Framework, User Stories, Competitive Analysis, and More! Direct Link to File Brought to you by our sponsors: LinkedIn and Bloomreach What is the 5P Framework? How to do Requirements Management Adding in User Stories 8:00 LinkedIn – We’ve got a special …


Can I be honest… Why is it so hard to get a job in marketing right now?

I just graduated from a prestigious university with 2 and half years of experience. I’ve applied to over 150 jobs, had 5 interviews, and have gotten none of them. What can I do to get hired? Am I missing something?

Marketers w/ 100k+ Salary, Where Did You Job Search?

Looking at LinkedIn and Ladders, but would take any recommendations. 12 years of exp with an MBA and in woefully underpaid. Ready to get my bread.

Anyone else like Marketing but HATE Digital Marketing?

Warning: rambling vent post ahead

Hey all, recently I have been trying to come to terms with my feelings on the industry as a whole and I have realized that I just hate digital marketing.

I have a Bachelor's in Marketing and I have always loved everything about branding and …



Marketing Jobs on the Swipe Files Job Board →


Twitter


Thanks for reading!

Have a great week. 🤓


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