Mailbrew Marketing Weekly - Marketing Weekly #141

How to Transform Generic ChatGPT Outputs into Quality Content with “Seed Prompting” • Elon Musk's X  —  3 Things to Know About The “Everything” Platform • How to Sell Yourself Online When You Hate Selling Yourself • 5 Marketing Tips I Learned From Working in Porn • Establish Your Freelance Writing Rates (New Data) • How this Creator Used Business Strategy to Grow on TikTok • Master E-commerce SEO in 2023: Beginner’s Guide • 4 Ways to Distribute Content on Social Media | 5-Minute Whiteboard • Google Analytics 4 (GA4): Ultimate Guide and Tutorial • Does Ranking on Google Impact ChatGPT’s Recommendations?
20
Sunday August, 2023

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Here's your weekly marketing brew. ☕️

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Blogs

Establish Your Freelance Writing Rates (New Data)
Tim StoddartAug 17

As a freelance writer, I never fully understood the value I provided to my clients until I wrote a case...

The post Establish Your Freelance Writing Rates (New Data) appeared first on Copyblogger.

How this Creator Used Business Strategy to Grow on TikTok
Tamilore OladipoAug 17
From the story of how her tagline came to be, to choosing a lucrative niche, to thinking like a one-person content agency, Dulma Altan’s creator journey is a treasure trove of insights for aspiring creators.
Master E-commerce SEO in 2023: Beginner’s Guide
Chris HainesAug 18
  Keep reading to learn what it is, why it’s important, and how to master it. E-commerce SEO is the process of optimizing an online store to improve its visibility and rankings in search engines like Google. It focuses heavily
Read more ›
4 Ways to Distribute Content on Social Media | 5-Minute Whiteboard
Rand FishkinAug 16
Tactically, there’s an infinite number of ways to promote via social media. But, when it comes to distributing content, there are just four categories of promotion that every technique fits under. What are they? Which one should you use? Should you adopt a mix or stick to a single system? …
Google Analytics 4 (GA4): Ultimate Guide and Tutorial
Backlinko TeamAug 17

With Universal Analytics being gradually phased out, now is the best time to get to know Google Analytics 4. Google Analytics 4 (GA4) provides you with greater data collection accuracy than Universal Analytics (UA) and allows you to track the user journey across websites and apps. GA4 also features new …

Does Ranking on Google Impact ChatGPT’s Recommendations?
Devesh KhanalAug 17
We set out to see if there's a correlation between what ChatGPT recommends and what’s already ranking on Google. Here's what we learned.

Newsletters

Press Play
Shannon SankeyAug 18

All things video.

The post Press Play appeared first on Carney.


Podcasts

The Power Of Mattering

In this episode of the Duct Tape Marketing Podcast, I interview Jennifer Wallace. She is a freelance print and television journalist who began her career at 60 Minutes. She's a frequent contributor to the WSJ and the Washington Post. 

Her upcoming book Never Enough:When Achievement Culture Becomes Toxic-and …

An Expert Guide For What Not To Do With Your Ads #607

Dara Denney is an absolute ad guru. And as we get into BFCM season, it's harder to get people’s attention and more way more expensive. So on today's episode, she's sharing what not to do when it comes to paid advertising. Make sure you're not making these mistakes and get …

Building a Dream Business: An Interview with the Founder of Indexsy
podcasters.spotify.comCopyblogger Media LLCAug 15

In this episode, Tim welcomes his friend Jackie to the podcast. They discuss Jackie's business, Indexsy, which is Tim's dream business. Jackie explains that Indexsy started as an SEO agency but eventually he decided to start buying online businesses for himself. They talk about the importance of SEO and share …

Getting to The Point with Steve Woodruff
John Wall and Christopher PennAug 17

In this Marketing Over Coffee: Author Steve Woodruff talks about effective communication and his latest book: The Point Direct Link to File Brought to you by our sponsors: The Mailworks and Miro Previous interview: Clarity Wins The new book: The Point Covid started with a scare but the transition to …


How Can I Tell My Client "In A Nice Way" That He Sucks At Closing

I have a client who runs a roofing company and recently he expressed to me that business wasn't as good as it normally is and he almost essentially hinted to me that it may be my fault since I'm in charge of his Google and FB advertising accounts. Now I …

Let's vent about crappy marketers

As a professional marketer I am so effing exhausted at having to defend my knowledge, expertise, and 15 years of experience against people that saw a tiktokker that had some random quip of advice.

Marketing is a huge field.

It seems like few people in leadership understand even simple fundamentals …

Greatest Marketing Blunders Of All Time?

Hey everyone,

Figured this could be a fun discussion. What's a marketing disaster that still leaves you wondering to this day "Who the hell's idea was this?"

For me what immediately comes to mind is the reveal of the Xbox One in 2013. Still one of the stupidest decisions I …



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