New podcast studies showing growth in ad spend, listeners suggest the bubble hasn’t burst
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Digiday Media Buying and Planning Awards: New categories announced
Wednesday, August 30, 2023
Early Deadline | October 27
What AI-powered search means for publishers
Wednesday, August 30, 2023
AI-powered search is set to transform the way content is discovered and consumed. This will have serious implications for publishers already under pressure to transform their businesses in the wake of
Why MasterCard is advertising more with Riot Games even as other brands divest from esports
Wednesday, August 30, 2023
MasterCard's growing involvement in Riot Games' esports ecosystem is a ringing endorsement of the game developer's long-term plans for competitive gaming. Riot views esports as the “future
How generative AI reaches overlooked audiences
Tuesday, August 29, 2023
To engage more effectively with audiences and maximize ad impact, teams are increasingly turning to generative AI to assess how content is consumed. From analyzing user-generated content to identifying
How will MediaMath’s new owners Infillion chart the long road ahead after its $22 million acquisition?
Tuesday, August 29, 2023
The growing need for transparency is a possible source of market reentry for ad tech's oldest DSP. August 29, 2023 How will MediaMath's new owners Infillion chart the long road ahead after its
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