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David Ogilvy's biggest secret
Sunday, September 17, 2023
Hi there , A few years ago I discovered a quote from David Ogilvy on what the biggest struggle inside his agency was: “Try as I may, I have never been able to space the acquisition of new accounts...
Heads up
Monday, September 11, 2023
Hi there , Heads up! Right now you can get a free copy of my training program Emails That Win You Clients (worth $97) when you sign up for Agency Leads PRO. You won't get another chance to get bot.
Limited time
Friday, September 8, 2023
Hi there , Yesterday I sent you an email about an email line that's client repellent. "Let me know..." Did you know that I have a full training program on writing response-optimized
7 words that are client repellent
Sunday, September 3, 2023
Hi there , One of the biggest mistakes I made when pitching clients was using the phrase: “Let me know how I can help.” I said it at the end of emails, sales calls, and meetings. It might seem lik...
80% of agencies agree
Friday, September 1, 2023
Hi there , Did you know almost 80% of agencies say that an RFP should have at least a 4 weeks between post date and deadline? It makes sense. RFPs need time to spread. And agencies need time to cr...
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