GrowthHackingIdea - 7 insane insights about images (part#2)

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Today's hack
7 jaw-dropping insights about images based on data analysis of over a half million images (part#2)

Curalate's data science team reviewed over a half million images on Pinterest and found 7 incredible insights. The TOP 3, I revealed last time. Now - the rest of the list:

4. Images that are red, orange, and brown receive roughly twice as many re-pins than images that are blue.

5. Images that contain less than 30% background (e.g. whitespace) are re-pinned the most.

6. Re-pins drop off by 2X to 4X for images containing 40% background area.

7. Brand images without faces receive 23% more re-pins.

Bonus:
Vertical images with an aspect ratio between 2:3 and 4:5 get 60% more re-pins than tall images.

Bonus #2:
Images with a smooth texture are re-pinned 17 times more than images with a rough texture.

Source: www.curalate.com


Cheers,
Charlie Patel ;)

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