As a content goblin myself, this job sounds pretty attractive. Can’t wait to ruin the Internet!

📰 News & updates

Yandex for sale: Yandex wants to sell off its search engine and other Russian assets between $5 and $6 billion.

November 2023 reviews update: This is also rolling out, besides the November core update. 

New robots.txt report in Search Console: The robots.txt tester is also being sunset.

🔝 SEO

How to build an SEO team: Learn from these seven examples of SEO team structures, shared by SEO managers at NordVPN, Bubblegum Search, and more.

How to prepare for a recession (as an SEO): Economists have been predicting that a recession will occur soon. How will this impact you as an SEO? Sam explains how you can prepare in the event of an economic downturn.

Which SEO outreach tactic should you choose?: Shotgun, sniper, or scoped shotgun? Chris thinks scoped shotgun is the best approach for most people.

It’s goog enough: When AJ Kohn publishes a post, the entire SEO world stops and reads it. Incredible, in-depth analysis on how search quality has dropped and become only goog enough.

💻 Digital marketing

Introduction to LLMs: You’ve probably been using ChatGPT and other AI writing tools. But do you know how they work? Britney Muller demystifies large language models (LLMs) in two parts.

Till next time ;)
Cheers,