How to turn customers into enemies [easy]

Today's hack
How to make each of your customers tell 16 new prospects not to use your product/service...

I just uncovered insightful statistics in the American Express® Global Customer Service Barometer (a survey conducted in the U.S. and 9 other countries exploring attitudes and preferences toward customer service):

1. Customers tell an average of 9 people about good customer service.
2. BUT customers tell almost twice as many (16 people) about poor customer service.

Source: about.americanexpress.com


Cheers,
Charlie Patel ;)

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