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You’re using the wrong social network
Thursday, February 29, 2024
Everyone knows Facebook and YouTube drive the most volume... but do they drive the most revenue? The most popular social network isn't always the most profitable for your business. In my upcoming
We ran multiple tests to find the perfect email length... here are the results
Wednesday, February 28, 2024
We recently ran multiple A/B tests to find the perfect email length. Here's what we learned: Emails containing 100 to 249 words consistently got the highest click rates (above 3.5%) in our
You Are Wasting Your Time Using AI to Create Content
Tuesday, February 27, 2024
Yes, AI helps you come up with ideas. And, AI helps you create content faster. When using AI we found that you can write content, post it into a CMS, and publish it all within 16 minutes. Humans on the
ChatGPT vs Gemini Showdown
Thursday, February 22, 2024
I'm excited to dive into the differences between ChatGPT and Gemini with you in my upcoming webinar. We'll be discussing the pros and cons of each tool for marketers with two of my agency's
Most AI tools aren’t worth your time
Wednesday, February 21, 2024
There are too many AI tools. Every day, people tell me about the latest and greatest tools I should check out. But to be completely honest, most of them are just a time suck. I prefer focusing on a few
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