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Google is cracking down on AI content
Wednesday, April 3, 2024
Last month, Google announced two major changes to cut down on low-quality search results: 1. A core algorithm update 2. New and improved spam policies From their early evaluations, they expect that
Are People Really Using ChatGPT Instead of Google?
Tuesday, April 2, 2024
Everyone is talking about ChatGPT and how it's better than your typical search engine. Some are even saying they don't really use Google anymore. As marketers, if Google slowly dies it would
You’re wasting your time on SEO
Thursday, March 28, 2024
94.29% of the web pages indexed in Google generated no organic visitors in the last 30 days. If your traffic curve has flatlined, it's not because SEO isn't working... it's because you'
Are short attention spans a myth?
Wednesday, March 27, 2024
We keep hearing that people's attention spans are shrinking... But here's an interesting twist: Short-form videos are getting longer. Three years ago, the average was 13 seconds. Today,
Here’s what your competition thinks about Google’s SGE
Tuesday, March 26, 2024
You already know about AI and SGE (search generative experience). You've seen examples of this in search. And you know it is going to impact marketing. And 55% of marketers are positive about the
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The #1 Reason You’re Struggling on LinkedIn
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