GrowthHackingIdea - Win back 56% of shoppers

According to eMarketer, 56% of shoppers use the shopping cart to save items for later purchase.

And sure enough, customers get frustrated when they see their shopping carts empty on their next visit.

There are two simple ideas on how to save it:
1. Save shopping carts of unauthorized users in everlasting cookies.
2. Once a user wants to leave your website, ask him to login via Facebook to avoid losing his shopping cart and to be able to purchase later from another device.

It’s estimated that 80% of users dislike traditional registration forms and 73% prefer to log in using their social accounts.

Source: www.combustible.ca


Cheers,
Charlie Patel ;)



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