Virtual event: How marketers are unlocking AI’s full potential

AI continues to dominate conversations, from how it can streamline workflows and help jumpstart campaign tactics to improve data strategies for publishers, agencies, media professionals and more. The technology and its insights are positioned to be the essential element these media marketers and creators need to compete and succeed.

However, AI comes with a range of considerations that teams must factor in, such as the kinds of tech to use, how to implement it and how to assure employees it won’t take their jobs. 

Join Gaby Hosokawa, senior product marketing manager of media and entertainment at Salesforce and Maarten van Hoek, media industry strategy and scale leader at Salesforce, on May 2 at 11 a.m. ET as they discuss the necessary elements media teams need to prepare data ecosystems that unlock AI’s full potential. Register for this virtual event to learn more about: 

• Strategies for preparing a data ecosystem for AI integration
• Unlocking AI’s full potential within a company’s data strategy
• How to ensure an organization is ready to thrive in the AI-driven future of media 

Sponsored by Salesforce

Can't make it? Register and we'll send you an on-demand recording.