Why the esports industry is embracing Saudi Arabian investment
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How brands are creating more effective influencer campaigns
Tuesday, June 4, 2024
How to build a data-driven social strategy
Marketing Briefing: How a quieter Pride could serve as a 'reset' for marketers to be less 'performative'
Tuesday, June 4, 2024
Fewer marketers brought up Pride to agency execs who say that anecdotally it's been noticeably quieter this year than in previous years, even last year. June 04, 2024 The cases for and against The
Brand guide: Four ways to accelerate revenue with customer data
Monday, June 3, 2024
Why historical customer data is vital to quicker customer conversions
Why publishers fear traffic, ad declines from Google's AI-generated search results
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Some publishers and partners hope for more transparency from Google and other AI companies related to AI-generated search. May 24, 2024 Why publishers fear traffic, ad declines from Google's AI-
DE&I exodus: Burnt-out leaders launch consultancies as advertising industry commitments falter
Monday, June 3, 2024
Many DE&I leaders, frustrated by waning corporate commitments, are ditching their jobs to launch consultancies, raising concerns about the future of diversity efforts. June 03, 2024 PRESENTED BY
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