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3 types of content that are currently outperforming
Tuesday, April 28, 2020
Unsurprisingly, a lot of tried-and-true marketing channels we rely on have completely flat-lined. Google Ads = DOA. AdRoll = Toast. Social = Ghost town. But there are a few channels and types of
How constraints make for better content marketing
Tuesday, April 28, 2020
The Content Marketer By Brafton Last week we shared how constraints fuel creativity and better content marketing, results from our latest COVID-19 survey, marketing lessons from the 'Tiger King
What the rise and fall of Tiger King teaches us about content marketing
Friday, April 24, 2020
It'd be hard to argue that the Tiger King did anything positive for humanity. Or tigers, for that matter. But, you could argue that it was a necessary distraction, and at the very least, something
Survey results: How marketers are responding to the pandemic
Thursday, April 23, 2020
If there's one thing marketers need more of right now, it's data. There's no precedent for this pandemic, leaving those of us who let data lead the way feeling a little ... lost. So we
Are we really forever changed?
Tuesday, April 21, 2020
The Content Marketer By Brafton Last week we shared client communication tips during the crisis, ideas for rerouting your trade show spend, 5 brands responding to COVID-19 in ingenious ways and more.
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