GrowthHackingIdea - How to get insights from churned users

If you’ve ever tried to email people that cancel, you know it’s almost impossible to get them to even reply. But they are your source of some amazing insights.

Here’s a tip.
Right after someone cancels, show them this message: "Get [valuable appropriate incentive] in exchange for a short interview."

Ask them 2 magic questions:
“When was the first time you started considering alternatives?”
“Why did you cancel the day that you cancelled? Not the day before or after?”

Source: www.extendslogic.com


Cheers,
Charlie Patel ;)



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