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Your last feed post was 3 weeks ago, and it got 200 views. Now, you’re feeling unmotivated and uninspired to make more content.

Even though we know algorithms reward consistency, it’s hard to find a rhythm without an infrastructure.

These are 7 simple habits to make content creation more manageable:

1. Write that down. Capture the good (and mediocre) ideas all in one place, right when they hit you. Just make a brief note to help you access the inspo later.
2. Block your calendar. The muses don’t always come uninvited. Prioritize content creation at a regular, recurring time that works best for you (and it might take some testing to figure out the sweet spot).
3. Bank it. Create an idea repository full of everyday interactions, such as conversations or responses to social media comments, to fuel content creation later.
4. Film stock. Record everyday moments that could serve as background footage for your content. Save these clips in a dedicated folder for later use in videos. Even if you don’t use them right away, they can be repurposed in the future.
5. Batch. If you can’t script, film, and edit one video at a time, try batching similar tasks together to build momentum and match your energy level.
6. Recycle. Repurpose older posts or videos by updating visuals or sharing with a new angle. This helps you maximize your existing content without needing to constantly create new material.
7. Automate! Use automation tools like Buffer or Zapier to streamline repetitive tasks, admin work, and organization.

Check out Buffer’s blog for more.

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In a global cost-of-living crisis, German grocery retailer Penny has figured out a damn good way to communicate price stability.

“Price Packs,” courtesy of the agency Serviceplan, feature block-letter prices right on the packages of bread, salt, oats, chips and mayonnaise, so customers don’t have to stand around doing math to find the best deal.

It’s a straightforward way to ease consumer anxiety and angst with a symbol of near-permanence.

“In marketing, you often have to decide between promoting price or product. We’re happy to have found a way to do both,” Till Diestel, chief creative officer at Serviceplan Germany, told AdAge.