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At Meta Connect, a host of new mixed reality hardware and AI updates presented by CEO Mark Zuckerberg

Highlights include the Meta Quest 3S mixed reality headset, AI updates, upgraded Ray-Ban smart glasses and a new Orion augmented reality device.
September 26, 2024

At Meta Connect, a host of new mixed reality hardware and AI updates presented by CEO Mark Zuckerberg

Highlights from the 2024 Meta Connect developer conference include the Meta Quest 3S mixed reality headset, AI updates, upgraded Ray-Ban smart glasses and a new Orion augmented reality device.

Additional coverage:

Other things to know about
  • Just released: The Digiday Technology Awards Winners Guide highlights winning campaigns from Adobe, Soundcloud, Disney, Spectrum many others.
  • Publishers are reducing the risk of AI-altered images and deepfakes in political advertising, which contribute to the spread of disinformation, with new mitigation strategies and tools. Sponsored by The Media Trust.
  • Brands using platforms that enable advanced contextual targeting directly within their DSPs via the IAB’s Content Taxonomy gain more effective audience reach. Sponsored by GumGum.

Top Stories
Ivy Liu
Highlights include the Meta Quest 3S mixed reality headset, AI updates, upgraded Ray-Ban smart glasses and a new Orion augmented reality device.

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Fintech brands PayPal, Klarna and Chime have all spent the last few months ramping up their brand awareness efforts, enlisting high-profile celebrities and launching brand campaigns to differentiate themselves from their competitors.

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Investments in digital channels and sophisticated engagement programs are paying off for retailers and brands like Walmart, CVS and Chewy.

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The esports industry appears to be in a more tenable position that it was at this time last year, with brands from Mastercard to Amazon starting to ramp up their spending.

Register for this webinar on October 22 at 1 p.m. ET for tips on taking advantage of AI work management and productivity tools for a seamless, trustworthy ad sales experience.

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The move comes as observers tip an oncoming flurry of private equity-backed mergers and acquisitions in digital media.

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Marketers’ fixation on driving an uptick in sales and revenue is stronger than ever this year, and to do so, teams are leaning even further into performance marketing.

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Get a glimpse at what’s on publishers’ minds in this overheard from the Digiday Publishing Summit.

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Much like before, the new report outlines how X enforces its policies on illegal, hateful or fraudulent content.

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