GrowthHackingIdea - The key to hack growth
This is the cornerstone of growth hacking.
Twitter’s growth began to slow down in 2010 to 10% per quarter. They decided to accelerate testing from 0.5 tests per week to a minimum 10 tests per week. Result: +342% growth during the next 2 years.
In 2014/2015 GrowthHackers.com stopped growing. They decided to accelerate testing to a minimum 3 per week. Result: they saw +100% growth during the next 3 months.
Define your minimum amount of tests per week and stick to it. More testing of different growth hacking ideas = More discovery/optimization = More growth.
Source: growthhackers.com
Cheers,
Charlie Patel ;)
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