Tensions rise as WFA grapples with Musk's lawsuit, splitting members

Until earlier this month, these tensions mainly simmered behind closed doors, limited to internal disputes within the trade group, said two ad execs. 
October 23, 2024

Tensions rise as WFA grapples with Musk’s lawsuit, splitting members

The World Federation of Advertisers is in turmoil, and Elon Musk is at the center of it.

Additional coverage:

Other things to know about
  • The Digiday Content Marketing Awards have previously recognized industry leading work from Disney, Airbnb, Kelloggs and more. Explore this year's new categories and enter by December 6 to secure the best rate.
  • Marketers’ fixation on driving an uptick in sales and revenue is stronger than ever this year, and to do so, teams are leaning even further into performance marketing. Sponsored by PubMatic.
  • By breaking down revenue-per-recipient from different types of emails across various industries, companies can gauge whether welcome emails or post-purchase drive the most engagement. Sponsored by Klaviyo.

Top Stories
Ivy Liu
Until earlier this month, these tensions mainly simmered behind closed doors, limited to internal disputes within the trade group, said two ad execs. 

howdy!
This week’s Future of TV Briefing looks at how The Wall Street Journal is using video to cover this year’s U.S. presidential election.

Advertisement

According to a new survey, this year 37% of consumers are more likely to participate in loyalty programs than last year.

howdy!
Snack company Mondelēz hopes to prove AI can make marketing bigger, better and faster, building out its own AI tools to do so.

Current measurement strategies rely on proxy metrics which don’t provide indications of true business outcomes such as incremental sales. Advertisers need a new approach for new media habits.

howdy!
The tech giant has got so much of the industry working through its various tendrils, there’s no escaping it. And some would argue that agencies and marketers have been complicit in letting it happen because they get the results they need.

Advertisement

Publishers including El Mundo and iNews are experiencing subscription and revenue growth through data activation strategies.

howdy!
Siren’s in-depth influencer marketing ads have put a spotlight on paid relationships in a way that has made some online hobbyists uncomfortable.

howdy!
On the latest Digiday Podcast episode, Oprah Daily’s editorial director discussed The Oprah Insider Community’s launch and how the publication is moderating content on the platform.

You received this email because you’re a member of the Digiday community. If someone forwarded this to you, subscribe for yourself here .
Unsubscribe from this newsletter or update your preferences.
I don't want to hear from Digiday anymore. Stop receiving all Digiday emails.
Digiday Media, One Liberty Plaza, 9th Floor, New York, NY 10006

Older messages

Digiday Gaming Advertising Forum: Hear from top gaming execs

Tuesday, October 22, 2024

Discover how to leverage gaming as a key pillar in your marketing strategy ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

How to manage an actual online community platform, with Oprah Daily’s Pilar Guzmán

Tuesday, October 22, 2024

On the latest Digiday Podcast episode, Oprah Daily's editorial director discussed The Oprah Insider Community's launch and how the publication is moderating content on the platform. October 22,

How brands like Walmart and Adidas are fostering genuine consumer connections

Monday, October 21, 2024

Brands are winning customer loyalty with relationship marketing ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

How the Biden-Harris administration revitalized the White House's digital strategy

Monday, October 21, 2024

On social media, even the highest executive office is a publisher. October 21, 2024 How the Biden-Harris administration revitalized the White House's digital strategy On social media, even the

Political ad spending piles up in key states less than a month until Election Day

Sunday, October 20, 2024

A report released from AdImpact found 74% of all presidential ad spending has gone to just seven states since Vice President Kamala Harris entered the race. October 14, 2024 Political ad spending piles

You Might Also Like

Sold over 500,000 of products on Amazon

Friday, January 10, 2025

I love that you're part of my network. Let's make 2025 epic!! I appreciate you :) Today's hack Sold over 500000 of products on Amazon Did you know that more than 70% of sales on Amazon

🔍 How To Build Your Brand’s Social Narrative

Friday, January 10, 2025

January 09, 2025 | Read Online All Case Studies 🔍 Learn About Sponsorships It's been a minute. Things have changed. Our focus changed. We've narrowed the newsletter down. We're more focused

A Community Just for Agency Owners

Friday, January 10, 2025

Hi there , Most business advice online isn't built for agency owners. Running an agency comes with unique challenges. Whether it's pricing projects or managing client expectations, generic

🎙️ New Episode of The Dime She Hits Different: The Story Behind Cake's Explosive Growth ft. Chloe Kaleiokalani

Thursday, January 9, 2025

​ Listen here 🎙️ She Hits Different: The Story Behind Cake's Explosive Growth ft. Chloe Kaleiokalani​ Cake is hitting different. A hockey stick chart is every founder's dream—but what looks

😬 Who's Slammed by the Spam Update

Thursday, January 9, 2025

Massive Local SEO Algo UPDATE ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

Email trends and predictions, ‘Returnuary’ is here, advice from newsletter veterans, and more

Thursday, January 9, 2025

The latest email resources from the Litmus blog and a few of our favorite things from around the web last week. ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌

Bounce Rate is Killing Your SEO 💀

Thursday, January 9, 2025

SEO Tip #68 ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Python Weekly - Issue 682

Thursday, January 9, 2025

January 09, 2025 | Read Online Python Weekly (Issue 682 January 9 2025) Welcome to issue 682 of Python Weekly. Happy New Year! I hope you had a great holiday and took some time off to recharge. Learn

Bubbles, Crashes & Fiscal Dominance - Should You Be Worried?

Thursday, January 9, 2025

To investors, ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

What’s Better, X or LinkedIn?

Thursday, January 9, 2025

Our Data and Some Learnings To view this email as a web page, click here saastr daily newsletter This edition of the SaaStr Daily is sponsored in part by Stripe What's Better, X/Twitter or LinkedIn