🆓 Get 5K AWS Credits for Free (+100 deals)

Free Stuff & Deals
Get $5000 AWS credits for 2 years

Recently, there was a deal on AppSumo to get 5K AWS credits for $49 only, but it's stopped now.
Recently, Nitesh heard about this amazing program called JoinSecret that offers $5,000 free AWS credit for two years, €36,000 free credit on Scaleway, $2,000 credit on Airtable, $4,000 credit on Freshworks, $500 credit on Bubble, and 12 months free on Sendgrid, etc.
All 100+deals will cost you 49€/year. You will get 30% off by using this code SPECIAL30. 

If you are broke (like me 😅), you can get it for Free by referring your friends. You save 5€ on Premium for every friend who joins Secret, and gets approved. (Approval is very easy, my 1-page site got it approved)

Snippets
  • Now you can Integrate Zapier and Heroku to turn your data into actionable insights.
  • Alex lost almost $10K by buying a website with fake visitor data on Flippa. Check his newsletter for learning from his experiences.
  • I met a new friend Nathan Latka on IndieHackers. Check out his database of SaaS companies including metrics on how they grew at GetLatka.com
Growth & Sales
Marketing on Discord to gain 10-20k new users fast and easy

Maksim had success with marketing on Discord either by friendship with Discord server owners/admins or sponsoring a giveaway for 30-50$. For his project, he had 10-20% conversion rate by promoting on a dozen servers totaling 100k users. This brought him additional 10-20K users. 

My playbook for building $4mil bootstrapped SaaS product

Gaurav of JustCall.io (a cloud phone system) shared these 20 points

  1. Pick a multi-billion dollar industry growing double-digit y-o-y. The benefit of this is that you are entering into a market with proven demand and every year a substantial amount of new revenue is coming into the market. Eg. CRMs, Pet Insurance or Pet Care, Digital Signatures etc.
  2. Learn to code/get someone to write code for you. This was very important probably 3-4 years back but nowadays, you can also get started without learning to code. There are so many no-code solutions available like Webflow, Zapier that you can build your minimal viable product without knowing to code at all.
  3. Build a good product -awesome product takes time so let's start with good MVP (minimum viable product) - a product that does at least one key thing well.
  4. Figure out early distribution channels (integrations, co-marketing, podcast, youtube, Reddit, Quora, Linkedin connections, twitter or any industry-specific forum or event)
  5. Bring in 10 unknown customers (not friend/family) by becoming a shameless salesperson
  6. Offer THE BEST EVER customer experience to your early customers. Impress them with your care and love. To provide 24/7 support from very early on, I hired an experienced chat support rep from Upwork.
  7. Give product demos to each & every new customer and learn about their use case during this process
  8. Ship new updates & features on a daily basis based on the feedback
  9. Write help guides and create videos for every single feature and account setup
  10. Create process around sales (email templates, onboarding checklist) and customer support
  11. Hire 1 for sales and 1 for support to start following these processes
  12. Coach new hires every day and enable them to take decisions on their own. Put together few docs around processes, FAQs, expectations, etc really help with decentralizing decision making
  13. Start working on customer success (proactive customer support) - ensure every new customer is getting the most out of the product. In the early days, track all the basic actions you expect customers to take and send emails if the customer is not taking those expected steps. This really helps in customer onboarding, conversion and also, UX improvement.
  14. Setup NPS (Net Promoter Score) collection and measure NPS every month. There are 100s of NPS tools available in the market. It is basically asking your customer about how likely on the scale of 0 to 10, he or she will share your product with others.
  15. Create a process around handling 0 - 3, 3 - 8 and 9 - 10 ratings eg. send emails, schedule calls or send in-app messages
  16. Once some basic process is built, hire someone to handle customer success
  17. When someone gives you 9/10 on NPS, it is the best time to ask for a review on G2, etc. Make sure to make most of this time-bound opportunity
  18. Starting to get some +ve reviews? Add those on your website
  19. Start generating some paid traffic via Google Ads/Facebook. Sales, Support & Customer Success processes will take care of the new traffic
  20. Once you start getting some new paid customers via these paid channels, it is time to hire someone for product marketing (you can do this earlier as well). Scale paid marketing & content marketing.
Newsletter Crew
Are you having luck promoting your newsletter with ads?

Your best bet for converting ad clicks into subscribers is to design your ad around a lead magnet that your target audience would find interesting. This works better than designing your ads to directly promote your newsletter.

Good lead magnets help lure people in by giving them something they want in exchange for their email address. You can keep it short and easy to digest - as long as it provides value, it'll be effective.

Worth Reading
1. Looking for a business idea? Here's three companies ready for disruption! (56 upvotes)
2. List of subreddits to post/consume business content
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