Val Geisler - Email Onboarding Tear Down: Mixmax

The thing about doing tear downs week after week is that people who read them fall into two camps:

"Oh my gosh, aren't you afraid that company will be mad at you???"

or

"This is so great I hope this company hires you!"

Guess which camp I like to hang out in. 🙃

If you've tended to fall into the camp who worries about if I'm being too mean, you're gonna like this particular tear down.

See, I went through the emails of some of the software I use every day in my business and we're going to go through those over the next few weeks.

I found one that's pretty darn close to perfect so I thought I'd start there.

Ya know. To be nice.

Wanna see a brilliant set of onboarding emails and find out why they work so well? Here ya go:

Email Onboarding Tear Down: Mixmax

I'll get back to the, ahem, more helpful tone next week.

-Val