tl;dr Marketing November 04th - 2020 Issue

Digital Marketing News Roundup
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November 04th - 2020

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Today’s digital marketing roundup includes news that Youtube Short Videos Carousel Starts to Appear in SERPs, Google Local Services Ads Expanding Bid Mode in Home Services Categories and more.

General

Possible Workaround for WordPress Does Not Use Passive Listeners Issues in Speed Test

If you try to run a page speed test with Google, for a WordPress site you might have come across the Does not use passive listeners to improve scrolling performance warning. This comes from the [...]

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Sponsor

SEO Shop Up - Newsletter With eCommerce SEO Tips

If you are an SEO looking to expand your eCommerce SEO knowledge then you will love Kristina Azarenko’s SEO Shop Up newsletter. Expect 2-3 emails a month with actionable eCommerce SEO tips that you can implement right away to increase your traffic and conversions.

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Social Media

Instagram Has a New Monetization Activity Page

Looks like there will be a new page on Instagram that will list out all the monetization activities related to that account.

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Paid Media

Google Local Services Ads Expanding Bid Mode in Home Services Categories

Google appears to be expanding auction-based pricing to Google Local Services Ads to many, if not all, businesses in home services verticals on November 16, 2020. Recenlty Google began testing the bid mode option for [...]

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Social Media

PFPMaker - Tool to Jazz up You Social Media Profile Pics

You can upload a profile pic and they automatically remove the background and gives you a bunch of pics with various backgrounds and filters to choose from. It’s a quick and easy way to generate [...]

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SEO

DeepRank Update From How Google Works Video is BERT

Recently Google released a video about how search works.  One portion of that video goes through Google’s launch of DeepRank, which was not an update that lot us would be familiar with. This is because [...]

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Social Media

Facebook Is Testing Upvote and Downvote for Comments in Groups

Look slike Facebook might be testing reddit-like ⬆️⬇️ voting for comments in groups. Apparently, they have tested this before as well.

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SEO

9 Tips to Optimize for Featured Snippets

Featured snippets are a great low hanging fruit opportunity for many websites. By optimizing for the featured snippet, you can propel your site to the top of the search results by only making very small [...]

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SEO

Youtube Short Videos Carousel Starts to Appear in SERPs

Looks like Google is starting to show Youtube Shorts (Youtube’s version of TikTok with 15-second or less short-form videos) in a dedicated SERP slot for some queries. Youtube Short is only available in India for [...]

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tl;dr Marketing November 03rd - 2020 Issue

Tuesday, November 3, 2020

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