Everybody loves a bargain – this week on Inside Intercom

Hey there,

With Black Friday and Cyber Monday essentially merged this year into one long Cyber Week, we saw strained servers replace the traditionally crowded stores as customers shopped online in their droves.

Over the past four weeks, our S.H.O.P. series has explored the rapidly evolving landscape of retail and commerce. It goes without saying that this has been a year unlike any other, and current retail trends reflect this. Holiday shopping accounts for the majority of retailers’ annual profit and the US National Retail Foundation has forecasted an increase between 3.6 percent and 5.2 percent over last year’s holiday sales. That’s an expected $755.3 billion and $766.7 billion in total this year, much to the relief of beleaguered retailers.

NRF President and CEO Matthew Shay says, “Consumers have shown they are excited about the holidays and are willing to spend on gifts that lift the spirits of family and friends after such a challenging year.”

So if you splurged a little this weekend, don’t worry, you’ve got the stats to back you up.

I just love a good deal,

Intercom is the world's first Conversational Relationship Platform, helping businesses build better customer relationships through personalized, messenger-based experiences.

Intercom | 55 2nd St. | San Francisco, CA 94105

This email was sent to you.
If you no longer wish to receive these emails, you may unsubscribe here.

Privacy Policy