The Easiest Ways to Get From 1M to 10M ARR; Plus Weekly SaaS News and Updates

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Hey SaaS Fans,

Ok you’ve finally crossed $1m, $2m, $4m ARR. Now — you just want to get there faster. And that’s where you’ll make a lot of mistakes.

The #1 biggest mistake we see from $1m to $10m ARR is chasing new market segments, new categories, new areas where you have 0 or almost no traction.

Because you want to grow faster. We all want to grow faster.

Almost none of us are happy with our monthly growth rate once we hit $1-$1.5m ARR. We all want to go and grow faster.

But there is a proven formula to get from $1m to $10m the most efficiently.

New This Week

5 Interesting Learnings from New Relic at $650,000,000 in ARR

New Relic has continued to scale, crossing $650,000,000 in ARR (or so) and a $4B market cap. An incredible streak.

Let’s take a look at 5 interesting learnings: -->

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This edition of the SaaStr weekly is sponsored in part by Divvy

One Simple Rule On How Much To Pay Yourself Once You Raise Venture Capital

If the founders are the highest compensated people in the start-up, at least pre-Scale (e.g., pre $10m ARR) … and perhaps even always … something is wrong. Incentives are not aligned here.

There are lots of good ideas for all different situations -->

Quick Ways to Get More High Quality Leads. Right Now.

Most purchased lists will perform poorly, but they can be worth buying if your value prop is so unique and strong it can clearly be defined in one great subject line, and a short, tight email.

We have listed some ideas here -->

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This edition of the SaaStr weekly is sponsored in part by PandaDoc

The Most Common Objection in SaaS Sales is “Not Right Now”

The most common objection you’ll get in SaaS sales, which will drive you nuts at first, is … Not Right Now. I Don’t Have Budget. It’s Great, But Not This Quarter.

The key is getting to the right champion, and understanding her needs. -->

A Founder’s Guide on How to Secure Your Company Like a Unicorn

In this video, Johanna Ydergård, Head of Crowdsource @ Detectify, takes us into the mind of a hacker and shares how you can secure your company and users because a firewall just isn’t enough.

Watch now -->

Hot Jobs

•	PandaDoc is seeking a remote Vice President/Senior Vice President, Sales to lead their global sales development

•	VP/Director of Digital Marketing at SaaStr. This is a new role at small but mighty Team SaaStr that focuses on our digital media business that includes digital sponsorships, podcasts, newsletters, paid media, and more.

Latest Podcast Episodes

413

How to Build a Unicorn in 8 Simple Steps with Auren Hoffman, CEO @ SafeGraph

414

How to Leverage the Cloud Giants to Scale to 100 Million ARR with Snowflake, CrowdStrike, Sumo Logic, and Sapphire Ventures

415

Fighting Churn with Data featuring, Carl Gold, Chief Data Scientist @ Zuora

Listen on Apple Podcast, Google Play Music or Spotify

@jasonlk Tweets of the Week

Do not join a startup of < 50 employees if you are smart but lazy

That combo has its place. It just needs to be on a large team. And not in a position of ownership.

One of the most special times in SaaS is the first time you do $1,000,000 in MRR

In the early days, it seems like a crazy high number. It even feels that way once you cross it.

But then you sort of see the sky is ultimately the limit, once you can do this.

When you raise venture capital,

Your VCs will expect the valuation for the next round to be at least 2x higher

Ask them what it will take. They know.

No one asks