tl;dr Marketing February 10th - 2021 Issue

Digital Marketing News Roundup

February 10th - 2021

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Today’s digital marketing roundup includes news that Instagram to Limit Reach for Reels That Have a TikTok (or other) Watermarks, Google Drops SERP 3D and AR Early Adopters Program and more.

SEO

Years in Business Label on Local Listings is Now Official in Google SERP

We saw tests for these in Sep 2020 and it looks like now it’s officially rolling out to eligible services businesses. Anyone can add an opening date in GMB to tell customers when your business [...]

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SEO

Google Drops SERP 3D and AR Early Adopters Program

Google has just removed the page about joining the 3D and AR Early Adopters Program. They say the feature remains in development with a select group of providers, but the program is no longer accepting submissions.

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Paid Media

Microsoft Advertising is Phasing Out Manual Bidding Strategies with Enhanced CPC by 30th April 2021

Starting in March 2021 and continuing through April 2021, all existing search, shopping, and Dynamic Search Ads campaigns without any automated bidding strategies in place will be automatically migrated to Enhanced CPC. All ad groups [...]

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General

Elementor Increasing Plan Pricing from $199 for 1000 Sites to $999 for 1000 Sites from 9th March 2021

On March 9th, 2021, Elementor (one of the most popular site builder plugin for WordPress) will be adding new Studio and Agency Pro subscription plans and adapting the Expert plan, If you’re on an existing [...]

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Social Media

Instagram to Limit Reach for Reels That Have a TikTok (or other) Watermarks

Instagram says it’s making changes to its algorithm and how it recommends Reels to users. The team now recommends that Reels users post vertical videos that use music found in Instagram’s library or sounds that [...]

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Social Media

Instagram Rolls Out Animate Option for Text in Stories

Looks like now you can make your story text move, just tap the animate button. PSA: now you can make your story text move 🤩Just tap the animate button 👆🏼 pic.twitter.com/uc4i0e02pD — Adam Mosseri 😷 [...]

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Social Media

Use ClubLink to Share Clubhouse Links with Better Social Media Preview

Here is a cool new link-sharing tool called ClubLink that allows hosts to better promote their Clubhouse events by offering a more customized social media preview featuring a photo that includes the room name, who’s [...]

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Social Media

Shopify Expands Its Checkout System to Facebook and Instagram

Shopify is bringing its checkout and payment processing system, Shop Pay, to Facebook and Instagram. The Shop Pay option will first be available to Instagram users on Tuesday and will roll out on Facebook Shops, [...]

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General

EU Ready to Follow Australia’s Lead on Making Big Tech Pay for News

EU lawmakers overseeing new digital regulation in Europe want to force Big Tech companies to pay for news, echoing a similar move in Australia and strengthening the hand of publishers against Google and Facebook. The [...]

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SEO

Google Now Has a Movie Release Date Countdown Timer

Google Search now can show a countdown timer widget in the movie search results. If you search for some upcoming movies, such as [little nightmares 2] on mobile search, Google will give you a countdown [...]

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Social Media

You Can Disable Reddit's Maddening Open in App Popup Once and for All

To disable the prompt, just visit the mobile Reddit website like you usually would, and then tap the three-lines menu in the top right corner and select Settings. In there, you can turn on the [...]

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General

Proof-of-Concept: Favicons Can Be Used as Undeletable Supercookies to Track You Online

According to a researcher, favicons can be a security vulnerability that could let websites track your movement and bypass VPNs, incognito browsing status, and other traditional methods of cloaking your movement online. “Supercookie uses favicons [...]

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SEO

GMB Is Now Auto Suggesting Services from Your Website

Looks like Google might be rolling out a feature to GMB that is auto-suggesting services from your website and adding them to GMB. You can edit/delete as necessary.

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Social Media

Facebook No Longer Generates Previews of Links Shared in Messenger and Instagram for Users in Europe

In October last year, Bakry and Mysk revealed that link previews in popular messaging apps can lead to security and privacy issues on iOS and Android. It was discovered that apps could leak IP addresses, [...]

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SEO

You Might Start to See Product Posts in Related to Your Search Section in Location Panel and Map Packs

Looks like Google is starting to surface Product Posts from GMB in Related to Your Search section in Location panels and in map packs for some listings with a special icon. Sample Query: Try searching [...]

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SEO

Patent: Google May Start Using Machine Learning to Identify User-Generated Content About Entities

Google was granted a patent Leveraging machine learning to predict user-generated content that tells us about using machine learning to better understand user-generated content about one or more entities.

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SEO

Possible Google Update on 9th February 2021

Looks like most of the SERP position tackers are noticing a big change today, in SEMRush I can see a 7.8/10 volatility score in the US and a 6.5/10 volatility score in AU on 10th. [...]

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tl;dr Marketing February 11th - 2021 Issue

Saturday, February 13, 2021

Digital Marketing News Roundup tldr-animation-logo.gif February 11th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that TikTok Tests a Recipe Card Feature, Facebook Is

tl;dr Marketing February 12th - 2021 Issue

Saturday, February 13, 2021

Digital Marketing News Roundup February 12th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that GMB Messages Are Starting to Show up in the Desktop Dashboard, Passage

tl;dr Marketing February 09th - 2021 Issue

Tuesday, February 9, 2021

Digital Marketing News Roundup tldr-animation-logo.gif February 09th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Bing Gets Their Shop Pages Ranked in Google for

tl;dr Marketing February 08th - 2021 Issue

Monday, February 8, 2021

Digital Marketing News Roundup February 08th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Google Tests Available Online Filter in Map Pack, Apple Maps Showing

tl;dr Marketing February 05th - 2021 Issue

Friday, February 5, 2021

Digital Marketing News Roundup February 05th - 2021 visit tldr;Marketing Today's digital marketing roundup includes news that Google News Showcase Launches in Australia, Googlebot HTTP/2 Index Data

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